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Top Performing Secrets to Regional & Local Marketing Success

Gleanster Research

Does your organization have one corporate identity and a network of local affiliates? If so, you know firsthand how difficult it can be to manage brand consistency and optimize marketing spend in a distributed marketing model.  This research report, based on the experiences of 800+ organizations will explore how Top Performing organizations empower regional and local marketers to execute marketing campaigns, while simultaneously aligning the brand interests with corporate objectives a feat that should spark the curiosity of the most skeptical business leader in a distributed organization

Tags : marketing, gleanster, distributed marketing, multi-channel marketing, marketing analytics


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Published:  May 15, 2013
Length:  9
Type:  White Paper