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Social Media & the Fashion Industry


Brandwatch examined the online conversations around Fashion Week in New York, London, Paris and Milan to gain some insight into how the fashion industry is discussed online, where that chat takes place, and what the commons trends are in conversation.

Download this report to discover what we learned via social media monitoring & analytics, including how consumers compare to news outlets in their tone and topics of discussion and how online buzz differs for the Big 4 fashion weeks around the world.

Tags : social media monitoring, social media analytics, social media intelligence, social listening, social media strategy, social media insights, brand monitoring, twitter tracking, facebook tracking, twitter analysis, media reputation monitoring, sentiment analysis, market research, social media tracking, social business intelligence, reputation measurement, social reporting, brand measurement, social brands, social analytics

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Published:  Jun 20, 2013
Length:  19
Type:  White Paper