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Prioritizing the Live Chat Opportunity


The e-tailing group has had the good fortune to have monitored chat over the past 5 years where our views on this technology have been shaped by real chats with real retailers and consumer research that we have conducted jointly with BoldChat as they have taken a leadership role through their annual Live Chat Effectiveness surveys. This white paper includes highlights from the e-tailing groupís European Chat Mystery Shopping.

Tags : logmein, live chat, chat opportunities, e-tailing, boldchat, add live chat, retail community, quantitative elements, qualitative elements, retail marketplace, customer-centricity, shopping experience, best practices, customer communication, chat abandonment, customer interaction, business priorities, chat box

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Published:  Jan 15, 2014
Length:  14
Type:  White Paper