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Social Media Analytics: Making Consumer Insights Actionable

By: IBM
IBM

Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.

Tags : ibm, retail, social media, analytics, insights, actionable, relationships, technology


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Published:  Aug 06, 2014
Length:  12
Type:  White Paper