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Cure Your 20th Century Data Hangover


Business development and marketing programs have a tendency to underwhelm when it comes to actual results. As a result, we’re bombarded with SalesTech and MarTech apps endeavouring to plug the leaks. But these tools rarely tackle the core issues behind your lacklustre results. What’s needed is a fundamental change to your go-to-market approach. This ebook shows you what that change could look like, and describes how to make it happen.

Tags : marketing, business development, b2b, sales, business practices

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Published:  Feb 16, 2016
Length:  5
Type:  White Paper