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GrowthIntel: Better Targeting for Telemarketing

GrowthIntel - INT

For many B2B companies, the best way to generate new business is the old fashioned one –  a team of telemarketers hitting the phones to make sales appointments for their more experienced colleagues.

But they are losing money every time a telemarketing agent calls somebody that doesn’t want to buy from them.

This ebook will explain:
• Why you could be wasting 97.6% of your time
• The root of telemarketing’s targeting problem
• A better way to classify companies; and
• A smarter way to go to market

Tags : b2b, intel, telemarketing, targeting, conversation, reduce costs, business performance, sales

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Published:  Jul 06, 2017
Length:  7
Type:  White Paper