> White Papers > INT_AstuteIT_ABM_DoubleTouch_BENELUX > 3 Customer Journeys To Reach Beyond Business Silos
 

3 Customer Journeys To Reach Beyond Business Silos

INT_AstuteIT_ABM_DoubleTouch_BENELUX

As humans, we are driven to find ways of making an increasingly
complex world simpler. For both customer and marketing leaders -
technology helps us to do that. For marketers particularly in Financial
Services, the focus shifts from a supply-led, to a demand-led
economy; the trust economy, where customer demands continue to
diversify and the fastest to deliver value wins.

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Published:  Feb 23, 2018
Length:  9
Type:  White Paper