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Critical Capabilities for Digital Marketing Analytics

By: Adobe
Adobe

We’re proud to have received the highest use case scores for “collect and measure” and “understand customers” in Gartner’s 2018 Critical Capabilities for Digital Marketing Analytics report. Find out our use case scores and why we believe Adobe Analytics can best help you use insights to steer your business with real-time intelligence.

In this year’s report, Gartner evaluated vendors against the following use cases: 

Collect and measure use case

Explore data use case

Model and predict use case

Understand customers use case


Fill out the form to read the report and learn about the major trends impacting digital marketing analytics.



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Published:  Oct 24, 2018
Type:  White Paper