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Small and Medium Business Trends Report

Salesforce

Small and medium-sized businesses (SMBs) around the world are major drivers of today’s economic growth, representing over 90% of the business population, 60%–70% of employment, and 55% of GDP in developed economies.* Their leaders are hard-working, passionate entrepreneurs who face unique challenges, which change and evolve as their businesses grow.

This report examines the obstacles SMBs encounter on the road to success, offering insights on the decision-making and actions of business leaders who run them.

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Published:  Oct 10, 2019
Length:  37
Type:  White Paper