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How to Craft Winning Value Propositions

Citrix Online

Crazy busy decision makers don't care about what you're selling. They only care about what it does for them. That's why a value propositions is so important today. It's a clear statement about the tangible business results customers get from using your product, service or solution.
Use your value proposition in your phone calls, emails, voicemails and presentations to help customers understand why it's worth their time to meet with you.

Tags : citrix online marketing, value proposition generator, metrics, web marketing, document management, sales training

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Published:  Aug 31, 2010
Length:  1
Type:  White Paper