customer messaging

Results 26 - 50 of 56Sort Results By: Published Date | Title | Company Name
By: Epsilon     Published Date: Oct 19, 2012
With more competition, strong customer scrutiny, and a growing number of marketing channels to leverage, retailers are going toward Real-time Messaging to boost their Customer Experience Marketing to remain relevant and keep customers engaged.
Tags : epsilon, marketing, crm, customer experience marketing, customer experience
     Epsilon
By: Adobe     Published Date: Mar 03, 2017
Applying for and opening financial services accounts online is on the rise. And FSI marketers are feeling the pressure to make these new accounts higher quality. The Adobe guide, Acquisition Evolved, will give you three actionable ways to improve your ability to identify and convert high-value customers. Read the guide to learn: • The DNA of customer digital behavior • How to create unified customer segments with existing data • How to adopt onsite messaging to match offsite ads
Tags : fsi, adobe, customer behavior, customer segments, data
     Adobe
By: Adobe     Published Date: Oct 24, 2018
Adobe Audience Manager uses identity management tools and device graphs to tie device IDs to individuals or groups. If a customer starts using a device you don’t recognize, you can use second-party data available through a network or co-op to supplement your own, building a complete view of your customer. This allows you to send consistent messaging across devices, whether your customers log in to your site or not.
Tags : 
     Adobe
By: Live Person     Published Date: Oct 01, 2015
This document will illustrate the business case driving organizations to increasingly adopt and utilize customer messaging.
Tags : 
     Live Person
By: Okta     Published Date: Mar 01, 2017
Customers that are migrating to Microsoft Office 365 or on-boarding other cloud apps have complex requirements, particularly when it comes to the security of the service. Over the last 20 years, cyber security has evolved and now dominates the headlines. More than ever, users are accessing their messaging and productivity tools from untrusted networks, devices and workstations and providing multi-factor and analytics has never been more critical.
Tags : 
     Okta
By: Adobe     Published Date: Jun 26, 2019
Today, it’s possible for you to reach everyone from new leads to current customers — with relevant messaging customized to match their needs. Marketing automation allows you to react quickly to the actions that your diverse audience makes when interacting with your brand. It can also help you gain more sales-qualified leads, shorten the sales cycles, drive conversion and sales, and, best of all, measure your efforts.
Tags : 
     Adobe
By: Motorola     Published Date: Feb 06, 2008
In this report, Aberdeen takes an in-depth look at how best-in-class organizations are using mobile messaging to improve productivity and customer service. They also define the steps that can help your organization deploy a best-in-class enterprise mobile messaging solution.
Tags : mobile email, sms, mms, mobile im, mobile voip, enterprise mobile messaging, mobile security, unified mobile messaging, mobile roi, interoperability, mobile device platform, mobile device management, motorola, motorola good
     Motorola
By: Motorola     Published Date: Feb 06, 2008
Webcor's industry is highly competitive. To maintain and build on its leadership position, the company's employees must be able to clearly communicate and quickly respond to a wide range of stakeholders, including customers, architects, contractors and manufacturers. This case study details how Good™ Mobile Messaging helped Webcor employees stay on top of things.
Tags : motorola, case study, motorola good
     Motorola
By: Jive Software     Published Date: Dec 02, 2014
Customer interactions today span multiple touch-points. As such, businesses are constantly seeking ways to adapt their activities to interact with buyers through the most relevant channels. While this pursuit helps firms better connect with clients, it also means capturing data related to different views / parts of the customer journey. Failure to connect these pieces results in disconnected customer messaging. Watch this webinar today to learn how social collaboration tools help companies overcome this challenge.
Tags : customer interactions, customer data, social collaboration
     Jive Software
By: Marketo     Published Date: May 18, 2017
Across industries, marketing increasingly plays a critical role in company growth. After all, the top expectation of CEOs polled by Gartner, in the 2014 Gartner Executive Summary for CMO Leadership, Accountability, and Credibility within the C-suite, is that the CMO would not only improve, but also own the customer experience by 2016. Combine this with the fact that digital is quickly becoming the de facto medium for customer interactions, and it’s easy to see why it’s essential that CMOs build an effective, efficient, and scalable marketing technology (aka MarTech) stack. Today, according to Forrester’s 2015 research, “Don’t Let Muddled Messaging Compromise Customer Experience,” as much as 90% of a buyer’s journey is self directed. Your buyers have moved online and many of them (likely a majority of them) prefer to be reached through digital channels.
Tags : integrate, social lead tool, slide share, webinar platform, lead capture, web forms, delivery assurance, event automation
     Marketo
By: Iterable     Published Date: Nov 28, 2018
With the rise of consumer demands for highly personalized products and services comes the necessity of creating a unified brand experience. Research shows that a cross-channel marketing strategy delivers 3X more effective campaigns and 23X higher rates of customer satisfaction. In Iterable’s Cross-Channel Engagement Benchmark Report, we demonstrate that brands continue to prioritize email above mobile, web and direct mail messaging. We surveyed 200+ Iterable customers (49% Enterprise & 51% Mid-Market) to learn which channels and campaigns had the most success in 2018. To find out the results, download a copy of our hot-off-the-press — 2018 Cross-Channel Engagement Benchmark Report. The Top Takeaways: • The status quo when it comes to B2C marketing outreach • How marketers are engaging customers throughout the lifecycle • Expert commentary from our partners and customers
Tags : 
     Iterable
By: IBM     Published Date: Mar 04, 2009
Celina Insurance case study that shows cost reduction and increased productivity - faster, better service to agents and their customers due to integrated systems and real-time collaboration; being “easy to do business with” secures agent loyalty; 50 percent reduction in phone calls and costs due to instant messaging option, and 40 percent reduction in head count while maintaining the same volume of business due to streamlined processes.
Tags : lotus software, ibm, celina insurance, lotus extranet, streamlined processes, reduction in intranet traffic, integrated systems, lotus notes, domino 8, networking, software development
     IBM
By: Microsoft Exchange     Published Date: Oct 02, 2008
Lifetime Products manufactures tables, chairs, and basketball equipment for customers in more than 50 countries. Its employees in the United States and China depend on messaging technologies to stay connected to customers and the office. To improve productivity, Lifetime deployed Microsoft® Exchange Server 2007 Unified Messaging. Employees can access their e-mail, voice-mail, and fax messages in their inboxes—while at work, at home, or on the road.
Tags : microsoft, microsoft exchange, exchange server, messaging, productivity, unified messaging
     Microsoft Exchange
By: Adobe     Published Date: Aug 02, 2017
Get in on the content creation game and use it to improve the journey for your customers. Consumers are taking a much more active role in their finances; advice is freely available and most financial administration, from payments to trading, can now be done from your phone. Provide consistent messaging based on customer journey analytics; find out what information your customers are looking for, and provide the answers through the fewest possible clicks. Continually track and test these journeys to optimise the content and messaging.
Tags : consumers, customer success, content creation, content optimisation, adobe, finances
     Adobe
By: Intercom     Published Date: Oct 08, 2015
An effective messaging strategy means targeting the right users with the right message at the right time and place. Failing to do so leads to customers mentally, or literally, unsubscribing from you. From the makers of Intercom, a customer communications platform, this book teaches you how to increase customer engagement in three ways: 1. Define the audience for your message by segmenting users according to behavior and action. 2. Craft a message for maximum impact; what voice, tone, format, and language to use. 3. Discern the right way and the right time for a message and know what you can do to ensure it is received in the most appropriate setting and in the most appropriate context.
Tags : customer onboarding software, user engagement, in-product communication, in-product messaging, onboarding software, customer engagement software
     Intercom
By: 8x8 Inc.     Published Date: Feb 24, 2017
Before moving to 8x8, MOBI had a premises-based telephone and contact center system. “We had a lot of points of failure inside of our building. And because our help desk and contact center is so critical we absolutely had to do something about it.” Mobi wanted one system to handle all interactions with their customers, primarily phone calls and instant messaging. According to Mobi, “What stood out about 8x8 was that everything was managed under one roof.” Mobi has been able to achieve this with 8x8’s integrated Virtual Office and Virtual Contact Center solutions.
Tags : 8x8, mobi, webinar, contact center, customer interaction
     8x8 Inc.
By: Saepio     Published Date: Apr 21, 2010
Brand marketers invest billions to create an emotional connection between their brand and prospective customers. As media fragments and customers increasingly engage with the brand in ways outside the direct control of the corporate marketer, brand positioning and messaging and the building of emotional connections with consumers becomes more challenging.
Tags : saepio, emm, roi, marketing process optimization, var, distribution, crm, mrm, distributed marketing, enterprise marketing management, campaign planning
     Saepio
By: Silverpop Engage B2B     Published Date: Mar 24, 2009
B2B marketers, like their B2C colleagues, have diligently worked at perfecting the art of shaping customer and prospect perceptions. They have years of experience developing precisely targeted communications comprised of finely tuned content directed at the specific audiences they want to influence. Traditional brand marketing requires the engineering of messages that engender the right impressions about the company’s products in the marketplace. The traditional art of branding has grown and flourished for many years. But that’s all begun to change.
Tags : silverpop b2b, b2b, engagement marketing, engagement marketing, online customer engagement, crm, push marketing, pull marketing, monitoring marketplace, uniform messaging, online engagement marketing, measuring engagement, marketing value
     Silverpop Engage B2B
By: Brainshark     Published Date: Nov 05, 2013
Breaking through to customers and prospects is harder in the midst of constant competitive messaging. Inside this E-book, you’ll learn about some of the innovative ways companies have used Brainshark’s solutions to identify the hottest prospects, engage customers, better enable their sales teams, and improve their processes.
Tags : sales enablement, sales training, sales productivity, sales effectiveness, sales revenue, sales costs, product marketing, content marketing, onboarding sales, sales new hires, mobile sales, sales mobility, powerpoint, ppt, presentation, video, video training, ipad, iphone, video marketing
     Brainshark
By: Evergage, Inc.     Published Date: Oct 21, 2015
Engage, convert and retain your customers and users using timely and relevant in-app messaging.
Tags : evergage, apps, messaging, customers, engagement, technology, retail, travel, financial, gaming, entertainment
     Evergage, Inc.
By: Sailthru     Published Date: Jul 01, 2015
The ability to know the next action of an individual customer is gold, quite literally, as this knowledge translates directly into revenue. True predictive intelligence has arrived, and it’s one of the most incredibly exciting advancements in modern marketing. With good reason given that for many brands as much as 95% of future revenue comes from a mere 5% of customers! But with any major advancement, messaging landmines threaten a marketer’s ability to identify the technologies that can actually deliver on the predictive promise.
Tags : ecommerce, publishing, data science, predictive marketing, customer experience, personalization, marketing, strategy, technology
     Sailthru
By: AdRoll     Published Date: Oct 05, 2016
Personalize your marketing to convert your highest-value accounts. Account-based marketing (ABM) has become a popular term among business-to-business (B2B) marketers. The goal of ABM campaigns is quite simple: understand, identify, and target ideal customers with personalized messaging.
Tags : account based marketing, b2b marketing
     AdRoll
By: Response Media     Published Date: Jan 23, 2007
Improvements and advances in online communications are dynamic, rapid and occur on a continuum. Response Media has teased out a few trends that savvy marketers are using to their advantage, available now.
Tags : customer email, rich media, mobile advertising networks, content personalization, instant messaging marketing, podcast marketing, behavioral marketing
     Response Media
By: ServicePower     Published Date: Jul 03, 2007
Technology can prove to be a vital component in the quest for service profitability. However, there is a lot of technology out there targeted at field service organizations which has evolved to the point where its introduction in customer-facing functions can significantly enhance organizational productivity.
Tags : customer experience, customer service, productivity, sales automation, marketing automation, messaging, servicepower, service chain, branding
     ServicePower
Start   Previous    1 2 3    Next    End
Search White Papers      

Add White Papers

Get your white papers featured in the insideHPC White Paper Library contact: Kevin@insideHPC.com