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By: Cantaloupe     Published Date: Mar 30, 2010
Social media is all around us and has fundamentally changed the way many of us communicate--both personally and professionally. Video can make your social media better, and ultimately get more leads to your website. But how best to post, measure, and use to drive traffic to your website?
Tags : cantaloupe, online video, social media, communication, facebook, twitter, seo, engagement
     Cantaloupe
By: Tripwire, Inc     Published Date: Mar 10, 2010
Unlike others, Tripwire solutions identify the events that matter most-those that pose the real security risks or take you out of compliance. And they help you discover those events immediately, while you can still contain the damage.
Tags : tripwire, pci compliance, business continuity, log, event management, it security, compliance automation, log center, pci dss
     Tripwire, Inc
By: ASG Software Solutions     Published Date: Feb 24, 2010
A recent survey of CIOs found that over 75% want to develop an overall information strategy in the next three years, yet over 85% are not close to implementing an enterprise-wide content management strategy. Meanwhile, data runs rampant, slows systems, and impacts performance. Hard-copy documents multiply, become damaged, or simply disappear.
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, archiving, sap, ilm, mobius, workload automation, wla, visibility, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce
     ASG Software Solutions
By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
This paper examines the ways in which organizations can tap into Web 2.0 interaction as part of the marketing strategy and tactics to create customer engagement by matching your visitors' passion and to figure out the "best fit" for the new opportunities that present themselves.
Tags : sdl tridion, a/b, crm, ecm, web 2.0, social networks, dam, wcm, web content management, multisite functionality
     SDL Web Content Management Solutions
By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
Organizations face many challenges when creating a constellation of global Web sites. They need to maintain brand consistency while allowing for variations that reflect local culture. Creating truly localized Web sites can be a daunting process, in which corporate and local marketing teams need to work together to provide relevant information to many different target audiences.
Tags : sdl tridion, a/b, crm, ecm, blueprinting, flysn, wcm, dam, wcm, web content management, multisite functionality
     SDL Web Content Management Solutions
By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
Online marketing needs to be coordinated and consistent with marketing communication and business objectives. To compete in today's marketplace, marketing professionals need a solution that allows them to react to changing market conditions cost effectively: coordinated marketing communication at a lower cost.
Tags : sdl tridion, a/b, multi-channel marketing, branding, crm, ecm, rss, xml, wcm, dam, wcm, web content management, multisite functionality
     SDL Web Content Management Solutions
By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
This white paper provides examples of how organizations can use BluePrinting technology to achieve a smooth, global Web operation-and explains how organizations can combine Content Management technology with translation technologies for even greater efficiency.
Tags : sdl tridion, a/b, crm, ecm, blueprinting, flysn, wcm, dam, websites, translation
     SDL Web Content Management Solutions
By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
This paper examines the ways in which organizations can tap into Web 2.0 interaction as part of the marketing strategy and tactics to create customer engagement by matching your visitors' passion and to figure out the "best fit" for the new opportunities that present themselves.
Tags : sdl tridion, a/b, crm, ecm, web 2.0, social networks, dam, wcm, web content management, wcm, customer experience
     SDL Web Content Management Solutions
By: Webtrends     Published Date: Jan 21, 2010
This is a must-see webinar if you want to understand the fundamentals of multivariate testing (MVT), segmentation, and content targeting. Join Bob Garcia, Director of Product Marketing Optimize and Frans Keylard, Director of Optimization as they use real-life examples to explain multivariate testing and teach you where and how to start optimizing.
Tags : webtrends, mobile strategy, app downloads, apps, performance indicators, mvt, segmentation, optimization
     Webtrends
By: OneSource     Published Date: Jan 07, 2010
Technology and improved access to information is making selling both harder, and easier. Our increased "connectedness" offers opportunities for the innovative, insightful, and motivated sales professional to shine. In this white paper we'll talk about what lies beyond Sales 2.0: how to marry the "best of the fundamentals" with sales enablement and social media.
Tags : one source, sales 2.0, social media, enablement, sales tools, crm, selling power, engagement
     OneSource
By: Extensis     Published Date: Dec 03, 2009
A straightforward guide to defining an efficient workflow, creating catalogs, organizing your files and more.
Tags : extensis, dam, digital asset management, workflow, efficient work, metadata, digital asset management'
     Extensis
By: ComCorp     Published Date: Oct 08, 2009
Hiring a search engine optimization firm can be a difficult process. A skilled SEO firm will help you significantly increase the impact of your web presence, while a lesser firm will waste your money, and damage your online reputation. Yet, at least from the outside, the two can look relatively similar.
Tags : seo, search engine, sem, search marketing, search engine marketing, meta, meta tags, natural search, keywords, traffic generation, site traffic, web traffic, comcorp
     ComCorp
By: Oliver Russell     Published Date: Oct 05, 2009
Can you name the 7 Deadly Sins of B2B Direct Marketing? Are you committing them? This entertaining and educational epistle written for B2B marketing disciples will describe the seven most damning mistakes made in B2B Direct Marketing, and identify the pathway to glorious B2B salvation.
Tags : oliver russell, measurability, b2b, b2b marketer, direct marketing, b2b direct marketing
     Oliver Russell
By: IBM     Published Date: Sep 11, 2009
Discover the hidden dangers posed by privileged users and the damages they have caused. This webcast features two senior analysts from Burton Group Identity and Privacy Strategies, as well as IBM identity and access management solutions address this security and compliance challenge.
Tags : ibm, access management solutions, christopher bauseman, ibm tivoli software, lori rowland, senior analyst, mark diodati
     IBM
By: IBM     Published Date: Sep 10, 2009
"Get this white paper to learn 10 ways senior executives can more effectively manage their assets in an uncertain economy. David Berger, a Partner at Western Management Consultants, outlines strategies that help to avoid any damage, as well as improve in productivity and profitability.
Tags : ibm, david berger, strategic asset management, asset integration, total lifecycle asset management, risk management, supply chain optimization
     IBM
By: Aventail     Published Date: Aug 21, 2009
The SSL VPN Technical Primer explains how SSL VPNs work, and includes an objective comparison of the distinguishing factors between IPSec and SSL VPN technologies. You'll learn why these two technologies, based on fundamentally different designs and methodologies, each serve specific use cases best.
Tags : ssl, vpn, ssl vpn, comparison table, comparison guide, comparison chart, ipsec, ipsec vpn, aventail
     Aventail
By: Creekpath     Published Date: Aug 21, 2009
There is an impression today that Information Lifecycle Management is a new concept. Management of the information lifecycle has been with us since the dawn of the computer age. While recent legislation and shifts in media cost have spawned a mini-boom in replication start-ups and new storage technologies, the fundamentals of information management have not changed.
Tags : information lifecycle, project life cycle, information lifecycle management, ilm, storage, information management, creekpath
     Creekpath
By: Imprivata     Published Date: Aug 21, 2009
Enterprise Single Sign-On (ESSO) has emerged with a similar potential to transform enterprise security. This white paper takes a closer look at ESSO, the problems it solves, and how it will fundamentally change the way corporations address their security needs.
Tags : password management, enterprise single sign on, enterprise single sign-on, single sign on, single sign-on, esso, authentication, imprivata
     Imprivata
By: MBG     Published Date: Aug 21, 2009
Telecommunications expenses are among the largest cost items on the corporate income statement. According to leading industry analysts, many companies can lower their telecommunications costs by 15 percent or more without damaging their service quality. In this white paper, MBG outlines five steps that can lead to these savings.
Tags : phone, telecom, telecommunications, phone bill, it spending, cost control, voip, voice over ip, communications, mbg, mgb
     MBG
By: netVigilance     Published Date: Aug 21, 2009
Today's Corporate Executives are faced with an array of Data Security legislation which mandates that they be personally accountable for the protection of customer account information. Crippling penalties present a modern day 'sword of Damocles' hanging above the desks of CTOs, CIOs, CFOs and CEOs.
Tags : data security, data protection, privacy, compliance, hipaa, customer data, database security, regulatory compliance, net vigilance, netvigilance
     netVigilance
By: Quocirca     Published Date: Jul 27, 2009
With data breaches widespread, no organisation can afford to be complacent, but most data losses are avoidable. Many of the breaches making headline news are caused by the loss or theft of laptops and other portable devices. To protect themselves from financial and reputational damage, encryption technologies can reduce risks by ensuring the information on such devices is secure when users are on the move. They can also add value by allowing the secure sharing of information among authorised users and by enabling more secure remote working.
Tags : quocirca, encryption, security, information protection, compliance, data management
     Quocirca
By: SDL Web Content Management Solutions     Published Date: Jun 01, 2009
Forrester Research, Inc. has named SDL a Leader in "The Forrester WaveT: Web Content Management for Online Customer Experience, Q3 2011" independent report (July 2011). According to the report, "SDL's globalization and localization functionality remains a differentiator."
Tags : sdl tridion, a/b, crm, ecm, dam, wcm, web content management, online customer experience, functionality
     SDL Web Content Management Solutions
By: SDL Web Content Management Solutions     Published Date: Jun 01, 2009
Forrester evaluated 11 leading Web content management (WCM) vendors across 190 external site content management and delivery criteria and found that European vendor SDL Tridion has established clear leadership in enabling organizations to manage and deliver persuasive content customer experiences.
Tags : sdl tridion, a/b, crm, ecm, dam, wcm, web content management, multisite functionality
     SDL Web Content Management Solutions
By: WebEx.     Published Date: Apr 03, 2009
In today's business environment, equipping information workers with the right tools to do their jobs is a fundamental element for maintaining competitive advantage. Organizations are striving to achieve global connectivity in a dynamic environment where travel is becoming more difficult and expensive, employees are more dispersed, and business boundaries are constantly being extended.  Web collaboration is becoming imperative in reaching this fundamental goal by offering "anytime anywhere" communications that impacts the bottom line and improves profitability.
Tags : webex, web collaboration, information workers, competitive advantage, on-demand web collaboration, roi, global connectivity, decision cycles, it infrastructure, virtual enterprise, metrics, industry benchmarks, sfa, crm, erp, synchronous meeting environment, webex mediatone network, return on investment, travel costs, labor costs
     WebEx.
By: WebEx     Published Date: Apr 02, 2009
In today's business environment, equipping information workers with the right tools to do their jobs is a fundamental element for maintaining competitive advantage. Organizations are striving to achieve global connectivity in a dynamic environment where travel is becoming more difficult and expensive, employees are more dispersed, and business boundaries are constantly being extended. To harness the benefits of the new work order, organizations are looking to achieve true collaboration with customers, partners, suppliers and employees. Simply put, the mantra is to "improve productivity while lowering costs." Web collaboration is becoming imperative in reaching this fundamental goal by offering "anytime anywhere" communications that impacts the bottom line and improves profitability.
Tags : webex, web collaboration, information workers, competitive advantage, on-demand web collaboration, roi, global connectivity, decision cycles, it infrastructure, virtual enterprise, metrics, industry benchmarks, sfa, crm, erp, synchronous meeting environment, webex mediatone network, return on investment, travel costs, labor costs
     WebEx
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