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By: Bazaarvoice     Published Date: Nov 05, 2014
Consumer reviews can have an impact on sales, but did you know that negative reviews can actually improve purchase intent? The linchpin: How brands respond. Read new research about the power of responding to consumers.
Tags : bazaarvoice, index volume 6, relationships, increase sales, responsive brands, recommended improvements, bottom line, commercial relationships, feedback
     Bazaarvoice
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