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By: Sun Microsystems     Published Date: Nov 14, 2008
This free white paper reveals how businesses are benefiting from latest generation of open storage systems. Years ago, all servers were closed and proprietary; then open systems hit the market, combining rapid technological innovation with market-driven choice. In the white paper, you'll explore how open architectures are helping some of today's best-known enterprise names stay flexible and profitable.
Tags : open storage, sun, sun microsystems, opensolaris, iscsi, sas, hpc, web 2.0
     Sun Microsystems
By: SAS     Published Date: Sep 30, 2014
In this paper – which is based on a webinar hosted by the Direct Marketing Association (DMA) and sponsored by SAS – we will take a look at how these technological advancements can enable you to become more predictive and prescriptive in your digital and integrated marketing efforts.
Tags : sas, direct marketing association, integrated marketing efforts, digital marketing efforts, networking
     SAS
By: Madison Logic     Published Date: Jun 03, 2013
With the right execution, an effective B2B lead nurturing program begins as soon as a prospect interacts with your content, and continues until a relationship has been built, the lead is qualified and forwarded to a sales person for follow up - which can take months. However, nurturing has proven to be extremely worthwhile, as half of all buyers' inquiries eventually result in a purchase. This white paper summarizes the key takeaways of Madison Logic's recent webinar, Lead Nurturing: A Multi-Touch Journey, which features: Ruth P. Stevens, Adjunct Professor, Columbia Business School; Author, Maximizing Lead Generation: The Complete Guide for B2B Marketers Erik Matlick, CEO Madison Logic Lana McGilvray, (Moderator) Principle, Blast PR
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     Madison Logic
By: NEC     Published Date: Aug 26, 2014
In addition to high reliability and availability, enterprise mission critical applications, data centers operating 24x7, and data analysis platforms all demand powerful data processing capabilities and stability. The NEC PCIe SSD Appliance for Microsoft® SQL Server® is a best-practice reference architecture for such demanding workloads. It comprises an Express 5800 Scalable Enterprise Server Series with Intel® Xeon® processor E7 v2 family CPUs, high-performance HGST FlashMAX II PCIe server-mounted flash storage, and Microsoft® SQL Server® 2014. When compared with the previous reference architecture based on a server with the Intel® Xeon® processor E7 family CPUs, benchmark testing demonstrated a performance improvement of up to 173% in logical scan rate in a data warehouse environment. The testing also demonstrated consistently fast and stable performance in online transaction processing (OLTP) that could potentially be encountered.
Tags : sql, datacenter, servers, virtualization, customer value, analytics, application owners, system integrators
     NEC
By: Adobe     Published Date: Mar 03, 2017
Today, customer identity is the only constant in digital marketing. But as consumers switch from desktop to mobile, they are more and more difficult to recognize. But it’s not impossible. The Adobe white paper, Managing Anonymous and Authenticated Experiences Across the Customer Lifecycle, explains best practices to identify your anonymous and authenticated customers while complying with regulations, contracts, and industry standards. Read the paper to learn: • The benefits of well executed personalization • How to navigate the landscape between anonymous and authenticated data • Safe and effective uses of consumer information • The technological building blocks to put these new methods to work
Tags : personalization, authenticated data, anonymous data, consumer information, customer life cycle, customer experience
     Adobe
By: MarkLogic     Published Date: Dec 03, 2014
So many people are realising that yesterday’s technology can’t support today’s fast-changing data and are turning to a new generation of database: NoSQL. NoSQL makes it easy to consolidate your heterogeneous data and consolidate disparate data silos because you don’t need to make data conform to the row-and-column restrictions of relational technology. Get a head start and download Enterprise NoSQL for Dummies and discover: • The NoSQL lingo • What it does and how it works • How it can be used • Tips for what to look for in an Enterprise NoSQL database Go beyond relational and learn how NoSQL allows you to build applications with greater ease and speed! http://info.marklogic.com/nosql-for-dummies.html
Tags : enterprise, nosql, relational, databases, data storage, management system, application, scalable
     MarkLogic
By: Oracle OMC     Published Date: Nov 30, 2017
The face of retail – both online and instore – is rapidly evolving. In addition to margin pressures, resource constraints, and competitive challenges retailers face on an ongoing basis, many are struggling to keep up with the evolving demands of vocal consumers. As new channels and buying habits emerge and evolve, many retail marketers have struggled to keep up. Although many have adopted new technologies to address new channels and challenges, the rapid pace of technological change has created new challenges including: Data silos E-mail marketing overload Channel coordination and conflict These challenges, coupled with the rising cost of acquiring and managing customer data, are compounded by increasing scrutiny on marketing budgets and an expectation of being able to prove the value of every campaign in terms of increased revenues.
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     Oracle OMC
By: DigiCert     Published Date: Jun 19, 2018
Protect your business, brand and customers in a constantly evolving threat landscape. As market and business needs evolve, and the technological arms race between cybercriminals and the security industry continues, the boundaries of website and web security are shifting. This paper explores the opportunities, risks and challenges, associated with this rapidly evolving landscape both from a business and technical standpoint, and lays out key guidelines for building an effective security strategy for the future.
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     DigiCert
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