tactics

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By: PulseConnect     Published Date: Sep 04, 2012
It's easy to assume that automated emails don't require a lot of work on your part because, well, they're automated. In reality, automated emails require some careful thought and planning to successfully trigger messages that best connect with your recipients...and don't end up in their spam folder.
Tags : email marketing, email automation, conversion rates, email targeting
     PulseConnect
By: uberVU via HootSuite     Published Date: Nov 08, 2012
Social media has grown out of it's infancy and is no longer an optional task for brands. Emerging with audiences on established social networks is now a key part of business interaction. Learn to tap into social leads with hootsuite.
Tags : hootsuite, social media, interaction, social media leads, tips and tactics
     uberVU via HootSuite
By: uberVU via HootSuite     Published Date: Apr 23, 2013
Today’s B2B buyers are socially sophisticated and informed. Do you have the tactics, tools and training to leverage social media for sales success? Find out how to use social media to relate to customers, identify opportunities for engagement, establish credibility, and stay visible and valuable at every stage of the purchase process.
Tags : social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks
     uberVU via HootSuite
By: Silverpop     Published Date: Feb 04, 2013
Strategies, tactics, videos and worksheets aimed at educating and empowering you to tackle the six biggest digital marketing trends in 2013 and giving you a leg up on the competition.
Tags : digital marketing, email marketing, automation, mobile, user experience, social media, search, optimization, analytics
     Silverpop
By: IBM     Published Date: Oct 24, 2013
While a business case is all about the numbers, knowing how and when to push the proposal through the approval process requires an understanding of the psychology behind how proposals are selected and funded. Learn the tools and strategies to develop a business case and gain approval within your company.
Tags : business case, best practices, success tactics, leadership, persuasion, decision making, selling
     IBM
By: NetApp     Published Date: Dec 12, 2013
Despite the hype, Big Data has introduced critical challenges for modern organizations – and unprepared organizations risk getting buried beneath an avalanche of information. In this informative webcast, join industry and business intelligence (BI) expert Wayne Eckerson as he tackles the challenges of Big Data. Uncover practical tips and tactics for driving value with your Big Data platform – watch now to learn more.
Tags : netapp, big data, webinar, webcast, unprepared organizations, avalanche of info, business intelligence, alcatel lucent, data management, data center
     NetApp
By: Symantec     Published Date: Oct 07, 2014
In this sophisticated threat environment,traditional security tactics are failing. Symantec encourages organizations to revisit their security posture to build a more cyber resilient enterprise. Resilience is not defined by a series of checklists, but through evaluations based on the current threat environment and the acceptable risk level for the organization. This whitepaper presents best practice-based approaches recommended for minimizing cyber risk. These are arranged across five pillars and provide specific actions for each pillar to be performed by identifiable IT jobs.
Tags : security, threat enviornment, security posture, cyber resilient enterprise, minimize cyber risk
     Symantec
By: Cisco     Published Date: Jun 21, 2016
Adversaries and defenders are both developing technologies and tactics that are growing in sophistication. For their part, bad actors are building strong back-end infrastructures with which to launch and support their campaigns. Online criminals are refining their techniques for extracting money from victims and for evading detection even as they continue to steal data and intellectual property
Tags : 
     Cisco
By: DNN Corp.     Published Date: Mar 26, 2014
This step-by-step playbook walks you through the five most important things you must do to recruit and engage your community. In this free playbook you’ll find: • 10-point quick start checklist, • Key responsibilities for the Community Manager, • Top Tactics for recruiting and engaging community members Download this free playbook with all the essentials you need to build and manage your organizations online community.
Tags : dnn, online communities, marketing communities, community management, email marketing
     DNN Corp.
By: DNN Corp.     Published Date: May 14, 2014
Forrester Research shares key findings from their report on branded communities in B2B marketing in this on-demand webinar. While Facebook and Twitter have failed to reach their full potential, B2B marketers are reaping the rewards of branded communities: driving lead generation and revenue, as community members influence both prospects and customers. Watch this replay as Forrester's Kim Celestre describes the tactics that B2B marketers are finding the most successful and provides a business case for creating and managing your own branded community.
Tags : dnn, online communities, marketing communities, community management, email marketing
     DNN Corp.
By: Adobe     Published Date: Feb 12, 2016
The new era in digital marketing requires knowledge, process and maturity. Over the past 6 years, we’ve surveyed companies around the world to understand their key marketing strategies and tactics. We’re sharing the latest findings in the 2015 Digital Marketing Survey Results report.
Tags : adobe, digital, digital maturity, digital marketing, analysis, research
     Adobe
By: Monetate     Published Date: Aug 19, 2014
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. But how do you deliver that level of revenue-driving personalization? This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
Tags : subject line, geo-targeting, personalized emails, email strategies
     Monetate
By: Venafi     Published Date: Mar 04, 2015
This technical case study addressing key and certificate security issues is designed for security conscious enterprises to understand real-life attack scenarios that threaten their businesses in today’s world. This white paper demonstrates a recent attack that used cryptographic keys and digital certificates as well as guidance on how to protect certificates and keys and quickly discover and remediate breaches. This paper should be read by more technical IT security staff who are interested in detailed attack methods and remediation tactics. The executive summary is intented for IT Security leaders (CISOs and their direct reports) and addresses the proof-of-concept attack impacts on the business. The attack scenario described in this technical white paper is based on a reproduction of a real-world attack in a Raxis test environment that simulated an enterprise security infrastructure.
Tags : venafi, ssh keys, vpn credentials, digital certificates
     Venafi
By: Samsung     Published Date: Feb 02, 2016
The interactive storefront helps attract new customers, deepen engagement and build brand loyalty.
Tags : samsung, customer engagement, display, digital
     Samsung
By: Microsoft Office 365     Published Date: Oct 14, 2016
“Hi, this is Kevin from IT. We've been notified of a virus on your department’s machines.” Add some authentic hold music, and a social-engineering attacker can trick employees into sharing company info, like passwords. Learn how to use technology and prevention strategies to guard against dumpster diving, spear phishing, and other tactics with: Real-world prevention strategies Tools to spot suspicious actions Real-time behavioral malware analysis
Tags : protection, prevention, malware, security, cyber attacks, information
     Microsoft Office 365
By: IBM     Published Date: Oct 13, 2016
Attend this webcast to learn ways you can: 1. Educate the acquisition team about your audience. What are their preferences and motivations? 2. Utilize marketing tactics to reach the talent you want. Are your recruiters storytellers? 3. Measure success. Are you evaluating your efforts along the way? 4. Engage in continuous improvement. What challenges are you tackling every day to make yourself a better recruiter?
Tags : ibm, ibm smarter workforce, work trends, employee acquisition, recruiting, recruiters
     IBM
By: IBM     Published Date: Apr 18, 2017
Master data management (MDM) programs provide ways to ensure that data is consistent in different systems throughout an organization, but poorly managed initiatives are large and complicated affairs. This handbook will provides practical advice on how to develop and implement successful MDM programs that can pay big business dividends. Discover expert advice on: - Strategies and tactics for effective MDM processes - The technology considerations that should be factored into project plans - The ramifications of incorporating pools of “big data” into MDM efforts - And more
Tags : data management, data system, business development, software integration, resource planning, enterprise management, data collection
     IBM
By: HotSchedules     Published Date: Jan 17, 2019
It’s no secret the restaurant industry is highly populated by teenagers. So what are the best tactics to engage your generation z employees while keeping your restaurant compliant with today’s labor laws? Research has found generation z to be very different than their older millennial brothers and sisters, meaning operators need to find a whole new approach to engage them. In this guide we’ll highlight the engagement and compliance challenges restaurants face with this group of workers. And then we’ll walk you through best practices we’ve seen work using mobile scheduling apps and digital communication tools.
Tags : 
     HotSchedules
By: Fujitsu     Published Date: Feb 01, 2018
Communities rely on their local policemen and policewomen to keep them safe, protect their property and preserve the peace. But few citizens really understand the dangers that officers face every day, especially patrolling and answering calls in vehicles or on foot. While their training provides them with tactics and procedures, situations and individuals are unpredictable. Devices such as computers and tablets make these tactics possible. From accidents to health emergencies, domestic violence to theft and assaults, police must perform in high-stress, volatile environments and make the right decisions in seconds. And in today’s digital world, everything they do may be recorded and posted online. Intel inside, powerful productivity outside.
Tags : technology, mobile, safety, security, tablet, solutions, fujitsu
     Fujitsu
By: Juniper Networks     Published Date: Jun 29, 2017
Whilst the FSI sector races to implement cutting-edge technologies such as AI, blockchain and automation, there are no mutually agreed upon set of best practices to implement these technologies. As a result, organisations are using their own blend of strategic initiatives and company culture to drive innovation, with varying levels of success. To help, this article features advice from five of the leading experts in the FSI and technology sector today. Several of the most visible tactics to kick-start innovation in FSI organisations include launching innovation or incubation centres, launching hackathons, partnering with or acquiring start-ups, venture investment or simply trying to develop solutions in house. Whilst each of these approaches has potential, there is a risk that organisations fall into the trap of innovation theatre, in other words, failing to effectively integrate cutting edge technology into key business functions.
Tags : business resources, enterprise headcounts, individual roles, organizational charts, corporate initiatives, management principles, department optimization
     Juniper Networks
By: Box     Published Date: Jun 22, 2018
Content is a core element of digital business. Companies must create, secure, manage, and collaborate upon content with both internal and external participants. But traditional ECM technology is costly and dated while EFSS is limited in functionality. The result? Too many content repositories, leading to silos and broken communication. Companies need a better way to work! • Join us as we chat with Cheryl McKinnon, our featured speaker from Forrester Research, to learn how to make the most of your content investment and drive innovation through IT. Takeaways from the webinar include: o 5 key trends shaping the market o Key capabilities of content management vendors o Essential use cases and recommended tactics to accelerate digital transformation
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     Box
By: Pros, Inc     Published Date: Apr 24, 2019
The world of selling is evolving, and the advent of digital platforms has changed the way in which buyers interact with sellers. Sales teams are struggling to sell in this fast and competitive environment and this is evident by the fact that the number of sales people that hit their quota has dropped over time. As a sales leader, it’s time to rethink your sales strategy. In this webinar, we’ll discuss sales strategies and practical insights you can implement to develop sales teams which can outperform in any dynamic market environment. We’ll walk through sales enablement practices and coaching tactics which will help to optimize your sales methodologies. We’ll also discuss sales tools with great ROI which can help increase your sales productivity and accelerate your sales velocity. During this segment, we’ll specifically focus on quote-to-cash technologies and discuss the rising importance of AI-based pricing optimization to streamline and accelerate your sales process.
Tags : 
     Pros, Inc
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