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By: TrendKite     Published Date: Apr 25, 2018
Sometimes a perfect storm comes together to signal a radical shift or rebirth of an industry. But it’s not enough to say public relations is in flux or rapidly changing. It’s more impactful to discuss the evolution of the change, understand the potential gaps, and be early to capitalize on opportunities created by these gaps. The path for change in the PR industry has been tumultuous. And understandably so. The irrationality of basing performance on vanity metrics is so ingrained in the profession that the left-brain, rational piece has been pushed aside. This has created a culture of estimating based on vanity metrics like AVE (ad value equivalency), leading to a dynamic where the C-suite craves that WSJ or TechCrunch story, yet doesn’t believe PR’s reporting on the value of that coverage. When everyone in the marketing stack is crunching numbers and showing real, tangible value, PR is holding onto air. Why keep setting the profession up for failure by perpetuating the cycle of abstr
Tags : ave, trendkite, marketing
     TrendKite
By: Amazon Web Services EMEA     Published Date: Sep 09, 2019
Amazon Web Services (AWS) provides rapid access to flexible and low cost IT resources. With cloud computing, public sector organizations no longer need to make large upfront investments in hardware, or spend time and money on managing infrastructure. The goal of this whitepaper is to help you gain insight into some of the financial considerations of operating a cloud IT environment and learn how to maximize the overall value of your decision to adopt AWS.
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     Amazon Web Services EMEA
By: Trend Micro     Published Date: Aug 13, 2019
While threat prevention continues to improve with the use of advanced techniques, adversaries are outpacing these advances requiring security teams to implement threat detection and response programs. Security teams are often addressing the process haphazardly, using disconnected point tools and manual processes that consume too many analysts and result in slow mean-time to detection and response. While EDR has enabled security teams to take important steps forward for detection and response, ultimately it can only look at the endpoints which limits the scope of threats that can be detected and if something is detected, limits the view of who and what is affected and thus, how best to respond. ESG therefore recommends looking beyond the endpoint and utilizing natively integrated security solutions across more than just one vector to improve detection and response times. The more data you can knit together, the more effective you can be to uncover the security incidents most dangerous to your organization. Watch this webinar to learn about the value of XDR: connecting detection and response across multiple security layers. Dave Gruber, senior analyst at ESG, shares recent research and his views on the evolution of threat detection and response; making the case for expanding the capabilities and expectations of detection and response solutions. Wendy Moore, VP of Product Marketing, discusses Trend Micro’s own XDR strategy and the unique value that Trend Micro can bring to detection, investigation and response.
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     Trend Micro
By: MarkLogic     Published Date: Nov 07, 2017
Business demands a single view of data, and IT strains to cobble together data from multiple data stores to present that view. Multi-model databases, however, can help you integrate data from multiple sources and formats in a simplified way. This eBook explains how organizations use multi-model databases to reduce complexity, save money, lessen risk, and shorten time to value, and includes practical examples. Read this eBook to discover how to: Get unified views across disparate data models and formats within a single database Learn how multi-model databases leverage the inherent structure of data being stored Load as is and harmonize unstructured and semi-structured data Provide agility in data access and delivery through APIs, interfaces, and indexes Learn how to scale a multi-model database, and provide ACID capabilities and security Examine how a multi-model database would fit into your existing architecture
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     MarkLogic
By: Progress Software     Published Date: Sep 27, 2010
What are the top strategies to expand visibility of all business operations? How can you reduce your time-to-value? If you're looking for a better, timelier way to respond to the changing conditions and events that impact your business, register for Your Business Moves Faster When You're at the Controls.
Tags : progress, cto, business operations, webcast, idc, improvements
     Progress Software
By: Oracle     Published Date: Nov 06, 2012
The purpose of this white paper is to take a time-to-business-value look at financial services data warehousing technologies with a focus on the selection process and how it should take deeper considerations of the real-world implementation hurdles.
Tags : oracle, data, analytical data, data marts, industry-specific data warehouse, financial services
     Oracle
By: Oracle     Published Date: Nov 06, 2012
The purpose of this white paper is to take a time-to-business-value look at financial services data warehousing technologies with a focus on the selection process and how it should take deeper considerations of the real-world implementation hurdles.
Tags : oracle, data, analytical data, data marts, industry-specific data warehouse, financial services
     Oracle
By: dynatrace     Published Date: Feb 01, 2013
New application performance management systems can deliver rapid time-to-value and ROI for IBM WebSphere implementations by reducing the amount of time isolating problems and repairing them throughout the entire WebSphere stack.
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     dynatrace
By: Adobe     Published Date: Nov 02, 2018
Digital asset management is the foundation for orchestrating unique customer experiences across channels. It’s time to rethink the strategic value for marketing.
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     Adobe
By: Epicor     Published Date: Aug 01, 2017
Illinois-based manufacturer Plano Molding sought to replace a paper-and-pencil data collection process with an automated manufacturing execution system (MES). They wanted a real-time look at production data. Many of their decisions were made based on observations and guesses rather than facts, and they needed deeper insights. To improve shop floor efficiency and anticipate and solve production issues before they occurred, Plano Molding implemented the Epicor Mattec MES system. The insights they gained into the shop floor are helping to drive bottom-line growth. Plano Molding has also seen significant scrap savings. Rather than focus on scrap percentage, the Mattec MES solution allows them to focus on higher-dollar-value products. This has led to the Plano Molding team saving $700,000 in scrap improvements. Read the success story to learn more about Plano Molding’s experience and consider how your business might benefit from a modern production system like Epicor Mattec MES.
Tags : enterprise resource planning (erp), manufacturing execution system (mes), manufacturing, mattec mes
     Epicor
By: Epicor     Published Date: Mar 05, 2018
If you’re a manufacturer and have questions about deploying your enterprise resource planning (ERP) system in the cloud, here’s your answer—it’s time to move. Cloud ERP solutions provide a number of benefits for manufacturers, and those who make the switch are seeing how simple, economic, and reliable this type of deployment can be. In this eBook, you’ll discover the top 10 reasons why Epicor customers are choosing to deploy their ERP in the cloud rather than on premises, including: • Economic benefits • Better use of IT resources • Greater security • Easier updates • Improved mobility and collaboration • Faster time to value Download the eBook to learn more about how cloud ERP from Epicor can help your manufacturing business.
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     Epicor
By: Epicor     Published Date: Aug 15, 2018
If you’re a manufacturer and have questions about deploying your enterprise resource planning (ERP) system in the cloud, here’s your answer—it’s time to move. Cloud ERP solutions provide a number of benefits for manufacturers, and those who make the switch are seeing how simple, economic, and reliable this type of deployment can be. In this eBook, you’ll discover the top 10 reasons why Epicor customers are choosing to deploy their ERP in the cloud rather than on premises, including: • Economic benefits • Better use of IT resources • Greater security • Easier updates • Improved mobility and collaboration • Faster time to value Download the eBook to learn more about how cloud ERP from Epicor can help your manufacturing business.
Tags : erp software, enterprise resource planning software, saas, cloud erp, epicor erp
     Epicor
By: ADP     Published Date: Nov 16, 2017
People are the most important part of your organization. Understanding what they do, how they do it, and even why they do it, provides invaluable insights for optimizing your processes, department, or entire organization. And as a business leader, in many ways you’ve never had it so good. There’s more people data available than ever before, and you’ve got the opportunity to put it to work through data-driven initiatives like changes to workforce demographics, employee retention, or benefits allocations. And most important, you have a chance to fuel business decision-making with smart workforce insights. Once you’ve learned how to turn your people data into real business value, you’ll create more visibility within your business, and everyone will see that the rewards of HR analytics are worth the effort. It’s time to take the opportunity to prove the value of data-driven HR. No more darkness. Otherwise, the only journey ahead is into some challenging pitfalls. We’ve identified five of t
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     ADP
By: MarkLogic     Published Date: May 07, 2018
Learn how Life Sciences organizations can accelerate Real World Evidence by achieving faster time to insight with a metadata-driven, semantically enriched operational platform. Real World Evidence (RWE) is today’s big data challenge in Life Sciences. Medical records, registries, consultation reports, insurance claims, pharmacy data, social media, and patient surveys all contain valuable insights that Life Sciences organizations need to ascertain and prove the safety, efficacy, and value of their drugs and medical devices. Learn how Life Sciences organizations can accelerate RWE with a metadata-driven, semantically enriched operational platform that enables them to: • Unify, harmonize and ensure governance of information from diverse data sources • Transform information into evidence that proves product efficacy and safety • Identify data patterns, connections, and relationships for faster time to insight
Tags : data, integration, drug, device, manufacture, science
     MarkLogic
By: CA Technologies     Published Date: Feb 13, 2015
IT services are all about people, and the people’s most precious resource is time. They want to be more productive, but service management tools haven’t always helped. CA Cloud Service Management is a leap forward, a powerful but flexible solution that is built for speed—rapidly accelerating time-to-value where other SaaS solutions fall short. With CA Cloud Service Management, you can implement in days, configure without programmers, and automate end-user requests. A true SaaS solution means you get the latest capabilities the minute they are available and simplified pricing gives you predictable costs—no nickel and diming or haggling over complex pricing charges.
Tags : cloud monitoring, cloud service management, data, data management, data sheet, it services
     CA Technologies
By: CA Technologies     Published Date: Feb 13, 2015
For years, many support teams have been hamstrung by their traditional service desk platforms, which require complex, time-consuming coding for virtually every aspect of customization. This complexity makes it costly and difficult for support organizations to adapt—and places an increasingly substantial burden on the agility and efficiency of the business as a whole. CA Cloud Service Management is a clearly differentiated alternative to traditional service desk platforms. CA Cloud Service Management is purpose built for speed—rapidly accelerating time-to-value where other SaaS solutions fall short. Implement in days, adopt with minimal training, configure without programmers, automate end-user requests, and get automatic upgrades.
Tags : service management, deployment, time to value, cloud monitoring, cloud metrics, business analytics, performance monitoring, data
     CA Technologies
By: Genesys     Published Date: Feb 12, 2019
What if the cloud could radically improve your customer’s experience, your operations, and your bottom line? There’s a reason why many organisations are taking advantage of the benefits of cloud for contact centers. This eBook, focuses on two profiles for small contact centers, small business and small of large – a small contact center that is part of a much larger enterprise. Get key insights from independent market research that will help you make a case to take your customer communications platform to the cloud. With the right solution, your business can benefit from enterprise-quality capabilities at a price you can afford. And you can realise a return on investment in as little as three months! Download this eBook and learn: How to calculate ROI and time-to-value in different types of small contact center profiles What factors to consider when selecting a cloud vendor Three common myths about the cloud
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     Genesys
By: Intel     Published Date: May 22, 2017
While holding the promise of HD quality, enriched services, and the benefits of a common packet switched access infrastructure, the adoption of infrastructure-based voice over LTE (VoLTE), along with rich communications such as video and real-time messaging, has stalled over the last few years with concerns around quality, security, and cost. During that time, the value of the phone number as a globally significant user ID and key services such as SMS and MMS have been relegated by phone manufacturers, over the top (OTT) services, and even the subscribers themselves as “technologies of last resort.” Finally, the proliferation of 4G, together with the emergence of network functions virtualization (NFV), powered by Intel®, Hewlett Packard Enterprise* (HPE), and Metaswitch*, is allowing network operators to take charge of the consumer’s communications experience, once more.
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     Intel
By: SessionM     Published Date: Jan 24, 2018
Learn the best strategies to stand out from your competition and increase purchase frequency, recency, spend and customer lifetime value.
Tags : customer engagement, unified customer profile, customer data platform, data orchestration, customer data activation, machine learning, data integration, personalization
     SessionM
By: SessionM     Published Date: Jan 24, 2018
Download Gartner’s latest Market Guide for Master Data Management of Customer Data Solutions to learn market definition, analysis and recommendations, the criteria necessary for evaluating marketing data management solutions and how master data sits in the middle of the 360° customer view.
Tags : customer engagement, unified customer profile, customer data platform, data orchestration, customer data activation, machine learning, data integration, personalization
     SessionM
By: CloudTask     Published Date: May 11, 2018
Creating new content takes an incredible amount of time and resources for your internal teams. Maybe you’re even paying an agency a good percentage of your budget to do it for you. Whilst content, from blogs to eBooks, and videos to white papers, does have a lot of value, that value comes at a cost. This isn’t the only issue with generating new leads through content. The effectiveness of sharing content via email is declining, it’s harder than ever to connect on the phone, people are apprehensive about immediately giving out their contact details, and social media has become more about likes and less about real results. In short, creating content to generate leads can be challenging, time consuming and expensive. But, what if you didn’t have to spend time and money creating content in the first place? What if you could generate qualified B2B sales leads without it?
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     CloudTask
By: Bluecore     Published Date: Apr 03, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most email marketers use technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your marketing program with the next generation of email marketing technology. This guide explores exactly what your team needs to know to prepare for a successful change and how to best evaluate this next generation of email marketing technology, including: Understanding the next generation of email marketing technology Determining when it’s time for a change Prioritizing value with a proof of concept Approaching the ESP selection process Securing buy-in for the change Building a successful retail marketing program around your new ESP Creating a foundation for long term success
Tags : retail marketing, esp, email marketing, marketing technology
     Bluecore
By: Hitachi Vantara     Published Date: Jan 11, 2019
Making sense of your data is one of the greatest challenges facing business today. Imagine a world where innovation and time-to-value are accelerated by AI and automation. Hitachi Vantara works at every point along the data value chain from analytics and insight, through intelligent governance to efficient, agile storage. Download this e-book to find out how to turn the business-enabling capital of the digital era into sustainable value.
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     Hitachi Vantara
By: Seismic     Published Date: May 14, 2019
"Sales leaders are constantly on the lookout for new ways to improve processes, motivate their teams, unlock efficiencies, and ultimately close more deals. Making that quest more difficult? There are a million ways to measure an organization’s overall achievement of those goals. To maximize revenue growth, 3 strategic imperatives are usually: ? Shortening the sales cycle ? Reducing the cost of customer acquisition ? Increasing the lifetime value of the customer Download the guide to learn the 12 major KPIs (key performance indicators) that sales teams should use to measure effectiveness and efficiency with the goal of driving sales success.
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     Seismic
By: Right Networks     Published Date: Aug 13, 2019
Transforming your firm doesn’t happen overnight. It takes time, patience and planning. However, the value of moving away from the old, transaction-based way of doing business and into a more modern model is immense. Consider getting to a place where you’ve built a cloud technology infrastructure that allows staff and clients to collaborate via access to real-time data and documents. Where you are running at peak efficiency. Build a business that’s modern. One that allows you to be a leader, not mired down in transactional work. It can be a reality. Our 3-step guide, courtesy of our friends at Rootworks, can help you transform your firm into one that will last well into the future and secure your legacy.
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     Right Networks
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