trigger based marketing

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By: Infor     Published Date: Apr 01, 2010
Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
Tags : infor crm epiphany outbound marketing, event-based marketing, response rate, mass-marketing, customer relationship
     Infor
By: Sixth Sense Media     Published Date: Apr 14, 2011
This paper will examine and review the application of persistence and triggers in a new age of loyalty marketing to increase brand affinity and drive revenue.
Tags : loyalty marketing, brand marketing, customer retention, trigger-based marketing, mobile marketing, mobile loyalty, affinity marketing, mobile communications
     Sixth Sense Media
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