behavior

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By: Moxie     Published Date: Oct 18, 2018
Achieve your campaign performance goals by successfully mapping campaigns to the right engagement opportunities. With ever changing customer expectations and behaviors in the new Guided Economy, engage your customers throughout their online journey. By mapping campaigns to customer engagements, digital channels are used to help guide customers to conversion through a campaign centered approach.
Tags : customer engagement, engagement, planner, digital, templates, campaigns, marketing, digital, digital marketing, conversion, ecommerce
     Moxie
By: MuleSoft     Published Date: Oct 13, 2015
News Corporation, a global multimillion dollar media company, was facing serious challenges due to digital transformation. Learn how MuleSoft's approach to enterprise integration, API-led connectivity, helped them solve the following challenges: -Changing consumer behavior impacting sales and advertising -The urgent need to deliver content through mobile and other popular digital channels -An aggressive timeline to launch new channels to gain readership and revenue
Tags : media disruption, consumer behavior, digital channels, mobile, readership and revenue, enterprise applications
     MuleSoft
By: MuleSoft     Published Date: Jan 25, 2016
Data is one of the most valuable business assets. Companies are using data to provide more personalized, tailored experiences to their customers, analyzing customer and operational behavior to make better decisions, and providing web and mobile apps to their customers, employees, and partners. As the keys to that data, APIs are poised to become valuable business assets in and of themselves. In this whitepaper, we'll learn how APIs are currently transforming the enterprise, and how they will become even more integral to how we do business in the future.
Tags : data management, business practices, data center. data application, enterprise applications, api management
     MuleSoft
By: Neolane, Inc.     Published Date: Dec 30, 2008
The Hager Group is a $1.5-billion electronics manufacturer. With a distributed global workforce of more than 10,000 employees, Hager has 40 sales subsidiaries and 25 industrial sites worldwide.  Today, with a centralized marketing database and software, Hager can ensure data quality and deliver personalized, targeted communications according to customer and prospect profiles and behavior.  This program allows Hager to capture 1,000 new prospects each month, and achieve a 10 percent conversion rate - resulting in an incremental revenue increase of $42 million per year.
Tags : neolane, the hager group, e-marketing program, centralized marketing database, central repository customer data, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
     Neolane, Inc.
By: Net Atlantic     Published Date: Mar 02, 2010
Net Atlantic's "Total Engagement Marketing" e-book covers 10 ways you can improve email marketing response in 2010. Email marketing offers marketers the tools to manage multiple campaigns, create micro-segments, track the entire customer lifecycle, and automate email based on customer behavior. Net Atlantic delivers a vision for the next era of online marketing.
Tags : net atlantic, total engagement, email marketing, emarketing, social media, sms automation, churn
     Net Atlantic
By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
Tags : email marketing, webinar
     Net Atlantic
By: Net Atlantic     Published Date: Sep 28, 2010
Net Atlantic's free on-demand webinar, Total Engagement Marketing, covers 10 ways you can improve email marketing response in 2010. Email marketing offers marketing managers the tools to manage multiple campaigns, create micro-segments, track the entire customer lifecycle, and automate email based on customer behavior. Net Atlantic delivers a vision for the next era of online marketing.
Tags : net atlantic, esp, email marketing, response, ncustomer lifecycle, engagement
     Net Atlantic
By: Netezza IBM US     Published Date: Mar 27, 2012
For retail executives and analysts, who are dissatisfied with siloed, black-box, inflexible CRM and analytics solutions, the Customer Intelligence Appliance (CIA) is an appliance-based solution, that provides an integrated multi-channel view of customers, best practice reporting, and customer behavior segmentation and analytics accelerators.
Tags : customer intelligence, technology, cia, analytics, reporting, analyst, customer intelligence appliance
     Netezza IBM US
By: Neustar     Published Date: Aug 20, 2012
TARGUSinfo introduces you to the buying behaviors and patterns of today's insurance consumer and explores the recent shifts impacting the acquisition and retention of policyholders.
Tags : web optimization, visitor experience, website customization, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, consumer identification, consumer verification, consumer qualification, score leads, score consumers, verify leads, verify consumers
     Neustar
By: Neustar     Published Date: Feb 27, 2013
Neustar® Information Services introduces you to the buying behaviors and patterns of today’s insurance customer and explores the recent shifts impacting the acquisition and retention of policyholders.
Tags : web optimization, visitor experience, website customization, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, consumer identification, consumer verification, consumer qualification, score leads, score consumers, verify leads, verify consumers, b2c, business to consumer
     Neustar
By: newrow_     Published Date: Jan 29, 2015
Corporate training programs must be modified to resonate with Millennials, and the first step in doing so is understanding how technology has changed this generation’s behaviors. To better engage, onboard, attract and retain Millennial talent, here are three ways companies can structure their training initiatives to meet our future workforce’s unique learning and working style.
Tags : emloyee retention, employee engagement, employee training, best practices, employee training programs
     newrow_
By: Niara     Published Date: Jan 27, 2016
Download this whitepaper to learn some common myths to consider when deploying security analytics solutions.
Tags : security analytics, security analytics solutions, analysts, attack detection, security, incident response, security monitoring, behavioral analytics, machine learning, user behavior analytics, user and entitiy behavior analytics, it management
     Niara
By: Niara     Published Date: Jan 27, 2016
Download this white paper to learn the must-have tactics organizations can use to quickly detect attacks on the inside and severely limit the damage they can do.
Tags : advanced attacks, attack detection, cybercriminals, perimiter defenses, security breach, learning-based security analytics, security monitoring, behavioral analytics, machine learning, user behavior analytics, user and entitiy behavior analytics, security, it management
     Niara
By: Niara     Published Date: Jan 29, 2016
This handy guide, that also includes an evaluation checklist, will help you select one that’s right for your organization.
Tags : security analytics, security analytics solutions, analysts, attack detection, security, incident response, security monitoring, behavioral analytics, machine learning, user behavior analytics, user and entitiy behavior analytics
     Niara
By: Oath     Published Date: May 31, 2017
Understanding smartphone users’ behavior in the physical world is fueling the rise of location-based retargeting. Digital consumption on mobile devices surpassed desktop in 2015 and continues to grow. Using location as a signal of consumer activity and interest, advertisers can drive relevance and increase user engagement with their ads. Learn more in our infographic.
Tags : native advertising, native ads, search ads
     Oath
By: Okta     Published Date: May 12, 2017
This report describes how security and risk professionals (S&R pros) can apply risk concepts across the entire iAM process portfolio and use behavior-based trending methods to reduce security exposure, ease the burden of iAM policy management, and improve the user experience.
Tags : 
     Okta
By: Omniture     Published Date: Oct 10, 2007
Wish you could target your online customers on a 1-to-1 basis? Now you can. Learn how on-site behavioral targeting from Omniture Touch Clarity can help you to achieve 40-200% automated uplift in revenue, conversion rates or profitability. It pays be more relevant.
Tags : behavior, behavioral, behavioral marketing, behavioral targeting, target, targeting, omniture
     Omniture
By: Optimizely     Published Date: Sep 28, 2015
In Optimizely’s independent survey of digital channel owners with Dimensional Research, we observed an emerging set of behaviors that indicate sophisticated optimization being done by teams actively running A/B and multivariate experiments. These teams are doubling down on the people and processes needed to accelerate the development of their optimization programs. The result? Faster business benefits and in greater orders of magnitude.
Tags : a/b testing, customer experience, sophisticated optimization, optimization programs, enterprise applications
     Optimizely
By: Optimizely     Published Date: Dec 01, 2015
In Optimizely’s independent survey of digital channel owners with Dimensional Research, we observed an emerging set of behaviors that indicate sophisticated optimization being done by teams actively running A/B and multivariate experiments. These teams are doubling down on the people and processes needed to accelerate the development of their optimization programs. The result? Faster business benefits and in greater orders of magnitude.
Tags : a/b testing, customer experience, sophisticated optimization, optimization programs, enterprise applications
     Optimizely
By: Oracle     Published Date: Feb 28, 2012
This study asked more than 6,500 consumers across the U.K., Spain, Germany, France, and Benelux about their satisfaction, likes and dislikes, common frustrations, and spending habits related to online shopping. Find out what was discovered!
Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management
     Oracle
By: Oracle     Published Date: Oct 02, 2013
Nucleus Research examines new technologies and tools that are improving sales managers’ ability to measure and enhance the performance of their sales teams. Nucleus sees the future of sales performance management as integrated with CRM and collaboration technologies, enhancing managers' ability to provide real-time coaching and motivation in context to drive better sales behaviors and, ultimately, better sales results.
Tags : oracle, sales performance, nucleus research, crm, collaboration technologies
     Oracle
By: Oracle     Published Date: Jan 21, 2014
Because the majority of B2B buying decisions are made before a sales person even gets involved, the role of marketing has changed. This evolution in buying behavior demands a radical shift in how companies are aligning marketing and sales to maximize conversion rates.
Tags : conversion, modern marketing, tenants, customer journey, segmentation, lead generation, eloqua, oracle
     Oracle
By: Oracle     Published Date: Jan 22, 2014
Because the majority of B2B buying decisions are made before a sales person even gets involved, the role of marketing has changed. This evolution in buying behavior demands a radical shift in how companies are aligning marketing and sales to maximize conversion rates.
Tags : conversion, modern marketing, tenants, customer journey, segmentation, lead generation, eloqua, oracle
     Oracle
By: Oracle     Published Date: Jun 19, 2015
Descarga tu copia ahora y recibe consejos sobre cómo hacer que tus clientes vuelvan.
Tags : customer loyalty, achieve customer loyalty, customer service, loyalty, influence consumer behavior, persuade customers
     Oracle
By: Oracle     Published Date: Jun 19, 2015
I responsabili del servizio clienti ricoprono un ruolo fondamentale nella definizione del marchio. Tuttavia, per essere in linea perfetta con il ruolo, queste persone devono essere consapevoli dell'importanza della creatività in ciò che fanno: il servizio clienti richiede progettazione.
Tags : customer loyalty, achieve customer loyalty, customer service, loyalty, influence consumer behavior, persuade customers
     Oracle
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