email delivery

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By: Acoustic     Published Date: Aug 22, 2019
Companies that can harness the power of data are tomorrowís winners. At Acoustic, we believe deeply in the importance of putting data into context to help companies quickly determine which marketing messages are resonating and which strategies are outpacing the market. The 2019 Marketing Benchmark Report examines email and mobile marketing messages sent by thousands of brands in 2018 to establish industry standards on customer engagement, delivery and subscriber churn. Our analysis uncovers trends and benchmarks than can help you optimize your audience outreach. Use this valuable information to compare how your campaigns are performing, see where to focus your efforts and build your case for more investment.
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     Acoustic
By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
Tags : email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb
     AcquireWeb
By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that ďplay wellĒ on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and ó increasingly ó personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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     Adobe
By: AppSense     Published Date: May 02, 2008
Email marketing provides a lot more flexibility as the delivery schedule isn't dependent on outside factors. However, just because email gives you instant access to your subscribers doesn't mean you can email them impulsively or impetuously. Your emails must follow a plan that is as well thought-out and deliberate as all of your other marketing initiatives in order to remain effective.
Tags : marketing plan, email marketing, email marketing plan, email strategy, loyalty, email frequency, listrak
     AppSense
By: BlueHornet     Published Date: Jun 06, 2008
Your online brand reputation can affect many areas of email marketing, including acquisition strategy, list hygiene, delivery, and conversion rates. Join experts from BlueHornet's Deliverability & Privacy Services team and Pivotal Veracity to learn ways to assess and manage your online brand reputation more easily.
Tags : email marketing, email messaging, blue hornet, bluehornet, branding, reputation
     BlueHornet
By: Cisco EMEA     Published Date: Mar 08, 2019
When it comes to the threat landscape, itís important to take a look in the rearview mirror once in a while. As with driving, not only do you get a good look at whatís behind you, but you can often spot whatís coming up quick, set to overtake you. Thatís the spirit of this threat report. Weíve picked out five key stories from the last year or so, not just because they were big events, but because we think these threats, or similar ones, could very well appear in the near future. Take modular threats like Emotet and VPNFilter, for example. These are threats that can deliver an on-demand menu of attacks and threats, depending on which device is infected or the intended goal of the attacker. We saw plenty of such modular threats in recent history, and wouldnít be surprised if we see more in the future. Email remains the darling delivery method of attackers, with threats from cryptomining to Emotet using it to spread. Itís also highly likely that other threats, such as unauthorized M
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     Cisco EMEA
By: Citrix ShareFile     Published Date: Jul 11, 2017
Architects and engineers focus on functionality, cost effectiveness and efficiency. Yet many firms fail to apply those same standards to sharing large files with their clients. Read this E-Book to learn how your firm can beat your competitors who use traditional file sharing solutions: Avoid the unreliability and time-consuming limitations of FTP and email. Send files of any size with ease, then track their delivery online.Create a personalised, secure online portal your clients can access for all their files.
Tags : client relations, efficiency, file sharing, data tracking
     Citrix ShareFile
By: ColdSpark     Published Date: Feb 23, 2007
Though legacy open-source email network applications like sendmail and postfix are widely used, the escalating demands of today's enterprise environments have outpaced their capabilities. Large organizations must now look to implement a true enterprise mail transport platform to support the standards of their current and growing business. Learn how to modernize your email system now.
Tags : email, email infrastructure, sendmail, postfix, email server, email servers, email routing, email platform
     ColdSpark
By: Dyn     Published Date: Sep 25, 2013
Domain-based Message Authentication, Reporting & Conformance (DMARC) has been created as a standard to help properly authenticate your sends and monitor and report phishers that are trying to send from your name. Read this whitepaper to learn the importance of DMARC and what it does for you.
Tags : dmarc, domain based message authentication, reporting comfirmation, authenticate sends, isp, internet service provider, dyn
     Dyn
By: eDataSource     Published Date: Jan 05, 2015
Download this white paper today and learn about the key features of Inbox Tracker 2.0 and how it uses real time data from your customers to tell you if they received your communication. This solution is not only more accurate than traditional seed based monitoring when it comes to inbox delivery, but a solution that allows you to react immediately to any fluctuation in your inbox delivery as it happens.
Tags : real-time inbox monitoring, email monitoring, real time data, delivery rates
     eDataSource
By: eDataSource     Published Date: Apr 13, 2015
Looking to improve your email campaigns? Now you can with 3 remarkable email tools. Competitive Tracker - email data & creative on what your direct competitors are doing. Design Tracker, powered by Litmus - pre test the campaign before you hit send button. Inbox-tracker - know in real-time your inbox delivery. Learn more by downloading our quick overview white paper.
Tags : edatasource, email tools, email data, competitive tracker, design tracker, inbox-tracker
     eDataSource
By: eDataSource     Published Date: Mar 20, 2017
Today, email deliverability is a challenging goal and a moving target all at the same time. Traditional metrics such as email volume and open rates are going up, but inbox placement is in decline. And no matter how fantastic your email is, it wonít generate a response if it isnít delivered. So, what can todayís marketers do to make sure their messages hit the inbox?
Tags : edatasource, email marketing, performance insight, email delivery rates
     eDataSource
By: eDataSource     Published Date: May 08, 2017
Learn how other email marketers are dealing with growing SPAM rates and driving positive ROIs for their marketing efforts.
Tags : edatasource, email marketing, performance insight, email delivery rates
     eDataSource
By: EmailDirect     Published Date: Nov 12, 2009
Insider information pertaining to deliverability changes affecting email sent to Yahoo, Hotmail, AOL and Gmail. Find out how authentication, domain reputation and user engagement metrics will affect your email delivery in 2010. It's not all about your IP's anymore!
Tags : emaildirect, email marketing, emarketing, gmail, yahoo, aol, deliverability, email
     EmailDirect
By: Genesys     Published Date: Aug 13, 2009
Your company likely has a contact center that efficiently and effectively handles customer interactions via telephone calls as well as through channels such as text chat, SMS, and e-mail. Yet are you aware that the contact center handles just a fraction of the activities that impact the customer experience throughout your business?
Tags : genesys, conferencing, text chat, sms, e-mail, email, customer experience, contact center
     Genesys
By: GFI     Published Date: Jun 13, 2008
Spam generates an enormous amount of traffic that is both time-consuming to handle and resource intensive. Apart from that, a large number of organizations have been victims of NDR spam that has an effect similar to a Distributed Denial of Service on the email system. In this paper we provide a technical explanation of NDR Spam and recommend solutions that can prevent or limit exposure to this kind of unsolicited email.
Tags : email security, ddos, denial of service, distributed denial of service, ndr, spam, non-delivery report, non delivery report
     GFI
By: Gold Lasso     Published Date: Jul 13, 2007
Successful delivery is the driving force behind an effective email marketing campaign. The purpose of this paper is to provide a summary of terms (or jargon) related to e-mail deliverability, increase general knowledge of the concept, discuss delivery barriers and provide tactics to overcome these issues.
Tags : email delivery, deliverability, inbox, email marketing, enewsletter, email newsletter, e-newsletter, newsletter
     Gold Lasso
By: Group M_IBM Q119     Published Date: Feb 21, 2019
At IBM Watson Marketing, we believe deeply in this practice and have dedicated a large effort to provide some of this critical data to marketers. The newest IBM Watson Marketing annual report of marketing benchmarks is bigger and better than ever with mobile marketing metrics data in addition to email marketing metrics. This yearís report includes traditional benchmark metrics such as email marketing open, click-through and unsubscribe rates, as well as email client and device data and engagement/read rates. New this year to the report are delivery and message frequency metrics for SMS and open and clickthrough rates for mobile push messages.
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     Group M_IBM Q119
By: Mimecast     Published Date: Aug 16, 2018
Email. You use it constantly. And itís the number-one application to keep your organization functioning, lines of communication flowing, and productivity seamless. Organizations need email to stay up-and running all the time. After all, itís supposed to just work, right? This is where trouble often sets in. Cybercriminals use email constantly, too. Itís the number-one vector used to initiate attacks like malware delivery (think ransomware), impersonations and phishing attacks. In fact, almost 90% of organizations* have seen the volume of phishing attacks either rise or stay the same over the past 12 months. Internal threats have also been on the rise: Most organizations have encountered internal threats driven by careless employees (88%), compromised accounts (80%) or malicious insiders (70%) over the last year.
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     Mimecast
By: Mimecast     Published Date: Apr 10, 2019
Email. Itís the number-one business application used by organizations. Itís also the number-one method used to execute cyberattacks, enabling malware delivery, phishing, impersonations, and the spread of threats that are already internal to your organization. In fact, 91 percent of all cyberattacks start with an email. And your organization canít function for long without email. How many hours of email downtime can your organization comfortably live with? If email isnít accessible due to an adverse incident like malicious intent, human error or technical failure, your organization would likely suffer. The only way to get ahead of cybercriminals and to holistically protect your business is to adopt a new approach to email security. You need a multidimensional approach that brings together threat protection, adaptability, durability and recoverability in a single cloud-based service. You need to enable these four dimensions to truly provide cyber resilience for your email.
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     Mimecast
By: Net Atlantic     Published Date: May 28, 2010
During our live demo, you'll get an overview of Net Atlantic's Email Marketing Suite, tips to help make your email marketing campaigns more successful, mistakes to avoid, and a review of tools for effective email marketing. This one-hour session is perfect if you are new to Net Atlantic or interested in learning about our advanced capabilities, including segmentation, triggered and sequential mailings, and much more. Marketers focus on four basic elements in their campaigns; the list, the message, delivery, and measurement. We'll discuss the important factors of each. Our overview covers: •Logging into your list •Managing your members •Creating content •Sending mailings •Checking the results of your campaigns •And much more. This webinar will take around 30-45 minutes with time left over for Q&A. Register now using the form to the right. Webinar Details: "Email Marketing with Net Atlantic" presented by Gregg Hanson Date: Every Wednesday Time: 1:00PM EDT; 10:00AM PDT (1 Hour)
Tags : net atlantic, webinar, live event, email marketing
     Net Atlantic
By: netVigilance     Published Date: May 30, 2007
Bonded Sender, the world’s leading email accreditation program, increases inbox delivery at more that 35,000 domains, averaging a 21 percent improvement across accepting ISPs according to a recent Return Path study. For marketers, email deliverability translates directly to the bottom line.
Tags : deliverability, deliverable, undeliverable, spam filter, filter, blocking, filtering, email marketing
     netVigilance
By: Oracle     Published Date: Nov 30, 2017
The DNS is an often-overlooked protocol. Historically, many companies believed they could either run their own DNS service in-house or simply use a bundled option provided by their hosting or CDN provider. However, with the rise in DDoS attacks and continued migration to the cloud, the mission-critical nature of the DNS has become quite apparent to companies around the world. As a result, many are searching for a managed DNS provider.
Tags : dns, email delivery, global ip, network, connectivity, isp, service provider
     Oracle
By: Oracle     Published Date: Sep 30, 2014
Written by the experts behind successful top-brand campaigns, this whitepaper covers everything from designing for todayís multi-screen readership to conquering coding errors that ruin carefully crafted emails. Read best practices for Email Design and Coding now.
Tags : oracle, marketing, cloud, connected, customer, modern, email, delivery
     Oracle
By: Oracle OMC     Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, todayís buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply canít be gleaned manually.
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     Oracle OMC
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