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By: Adobe     Published Date: Feb 20, 2014
Award-winning design practice advances architecture, interior design, and planning excellence by standardizing on Adobe Creative Cloud and Adobe Acrobat® Pro.
Tags : adobe, adobe creative cloud, software, software deployment, enterprise agreement, license management, document security, compliance, collaboration, productivity, file management, pdf files, it management, document management, standardization, software development
     Adobe
By: Adobe     Published Date: Feb 20, 2014
U.K. planning and design consultancy creates sustainable, dynamic, and progressive places for people to live, work, and play by standardizing on Adobe solutions.
Tags : adobe, adobe creative cloud, standardization, collaboration, tco, total cost of ownership, enterprise agreement, software deployment, license management, productivity, document security, compliance, industry regulations, file management, document management, software development
     Adobe
By: Adobe     Published Date: Feb 20, 2014
As a valued customer, Adobe understands that your enterprise takes extensive advantage of our software, with anywhere from hundreds to thousands of licenses for a variety of Adobe solutions. With the Adobe Enterprise Term License Agreement (ETLA), we are now making the management and procurement of your Adobe software simpler, more flexible, and predictable.
Tags : adobe, adobe software, enterprise term licensing, etla, adobe solutions, software management, software compliance, tco, total cost of ownership, deployment, workflow, support, collaboration, information management, document management
     Adobe
By: Adobe     Published Date: Jul 09, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
Tags : apps that engage, mobile engagement, mobile and tablet apps, best practices for mobile apps
     Adobe
By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
Tags : cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration
     Adobe
By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
Tags : cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration
     Adobe
By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
Tags : cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration
     Adobe
By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
Tags : cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration
     Adobe
By: Adobe     Published Date: Feb 10, 2016
This white paper explains why marketing and IT must work together to effectively engage customers.
Tags : it and marketing, digital, customer engagement, it and marketing partnerships, collaboration
     Adobe
By: Adobe     Published Date: Feb 10, 2016
This white paper explains why marketing and IT must work together to effectively engage customers.
Tags : it and marketing, digital, customer engagement, it and marketing partnerships, collaboration
     Adobe
By: Adobe     Published Date: Feb 10, 2016
This white paper explains why marketing and IT must work together to effectively engage customers.
Tags : it and marketing, digital, customer engagement, it and marketing partnerships, collaboration
     Adobe
By: Adobe     Published Date: Apr 25, 2016
De toute évidence, les personnes interrogées en sont conscientes : 94 % d’entre elles estiment qu’il sera important d’améliorer le processus de création et de diffusion du contenu pour améliorer l’expérience client. En outre, 91 % des sondés sont du même avis concernant l’importance d’améliorer la collaboration entre les équipes créatives et marketing.
Tags : data, customer experience, customer relationship, data management
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Customers crave personalized experiences, but to meet this expectation, marketing teams are creating 10 times more content than ever before. Despite this, asset management is a stumbling block because of siloed shared drives and antiquated storage systems, making it difficult for companies to collaborate and deliver content quickly.
Tags : content management, customer experience, content management, customer engagement
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Customers crave personalized experiences, but to meet this expectation, marketing teams are creating 10 times more content than ever before. Despite this, asset management is a stumbling block because of siloed shared drives and antiquated storage systems, making it difficult for companies to collaborate and deliver content quickly.
Tags : content management, customer experience, content management, customer engagement
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Customers crave personalized experiences, but to meet this expectation, marketing teams are creating 10 times more content than ever before. Despite this, asset management is a stumbling block because of siloed shared drives and antiquated storage systems, making it difficult for companies to collaborate and deliver content quickly.
Tags : 
     Adobe
By: Adobe     Published Date: Mar 21, 2017
For some travelers, purchasing a plane ticket or checking into a hotel can mean only one thing : the beginning of a long , laborious, and frustrating trip where they’re met by overeager staff, noisy hotel neighbors, and sick plane passengers.
Tags : 
     Adobe
By: Adobe     Published Date: Apr 13, 2015
This Gigaom Research report aims to help technology decision-makers better understand: - What the modern workforce thinks it needs to succeed in this rapidly changing world of mobile-first communications and new work-collaboration technologies - How IT is supporting those needs and overall corporate objectives - If there are gaps between worker expectations and IT requirements, and how technology buyers can address them Download this Gigaom Research white paper to learn more.
Tags : adobe, modern workforce, platform support, platform productivity, it support, work-collaboration technologies
     Adobe
By: Adobe     Published Date: Oct 10, 2016
Your week is full of deadlines. But in order to meet them, your team often loses hours to exhaustive search and file-sharing practices. Using that time for more creative concepting could make for bigger long-term gains. And Adobe has the tools to help. Adobe Creative Cloud Libraries allow your workgroups to collaborate and share projects across programs and computers—no matter their individual locations. And Adobe Stock seamlessly integrates images for direct placement into apps like Adobe Photoshop, Illustrator, and InDesign. Download Pfeiffer Consulting’s new Adobe Stock Benchmark Reports to learn more about the efficiency and productivity gains linked to using Adobe Stock.
Tags : adobe, adobe stock, adobe creative cloud, cloud, integration, enterprise applications
     Adobe
By: Adobe     Published Date: Jan 26, 2017
Your week is full of deadlines. But in order to meet them, your team often loses hours to exhaustive search and file-sharing practices. Using that time for more creative concepting could make for bigger long-term gains. And Adobe has the tools to help. Adobe Creative Cloud Libraries allow your workgroups to collaborate and share projects across programs and computers—no matter their individual locations. And Adobe Stock seamlessly integrates images for direct placement into apps like Adobe Photoshop, Illustrator, and InDesign. Download Pfeiffer Consulting’s new Adobe Stock Benchmark Reports to learn more about the efficiency and productivity gains linked to using Adobe Stock.
Tags : adobe, adobe creative cloud, stock, creative, marketing, design
     Adobe
By: Adobe     Published Date: May 25, 2017
Marketing and technology partners must collaborate as never before in order to delight and engage customers “in the moment.” Previously stove-piped functions are starting to work together to take a holistic approach to create great digital experiences at enterprise scale, but organizations see the need for more work to create relevant, integrated digital customer experiences in real time. IBM commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly, and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes, and culture to create digital customer experience in real time.
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     Adobe
By: Adobe     Published Date: Oct 11, 2017
Finding the right assets and collaborating across teams can be time consuming, tedious and full of bottlenecks.
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     Adobe
By: Adobe     Published Date: Jun 26, 2019
While having the right tech is key to delivering great experiences, an equally important part of the equation is having the right people, processes and org structures. Three best practices to design your org for successful experience delivery: 1. Cultivate the right skills and find the right talent for customer obsession 2. Set up org structures that encourage cross channel collaboration 3. Embrace the possibility of using external support to address the challenges of change management
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     Adobe
By: Adobe     Published Date: Sep 23, 2019
Email provides the wedge into customer-obsessed marketing Every day, demanding customers, unforeseen competition, and disruptive new technologies hammer home that we have entered the age of the customer, where established business operations don't work. Yet most marketing functions still rely on decades-old methods that undermine their ability to create post-digital brand experiences and help their firms become customer focused. Email marketing – the workhorse of the marketers’ toolkit – can provide a way to launch customer obsessed marketing at your firm, if you use it as more than just a promotional vehicle. marketers need a more advanced email marketing program. 95% believe they would benefit from it. 64% agree that they use their email marketing program as a strategic asset for innovation But it’s difficult to achieve. 91% experience challenges, including lack of budget, vision, and cross-collaboration WHY TARGET AUDIENCE SHOULD CARE? Smart CMOs re
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     Adobe
By: Adobe     Published Date: Sep 23, 2019
Businesses are 67% better at closing deals when their marketing and sales teams are aligned. With six simple steps from Marketo Engage, you too can increase revenue, improve teamwork across departments, and create an environment of success. Learn how to do the following: - generate more leads by adopting a more holistic view of the sales funnel - boost collaboration by implementing a commission structure into your marketing department - create internal service-level agreements to streamline process and develop accountability
Tags : 
     Adobe
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