data management platforms

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By: BeyondTrust     Published Date: Sep 24, 2019
HOW TO USE THIS BUYER’S GUIDE Today, privileges are built into operating systems, file systems, applications, databases, hypervisors, cloud management platforms, DevOps tools, robotic automation processes, and more. Cybercriminals covet privileges/privileged access because it can expedite access to an organization’s most sensitive targets. With privileged credentials and access in their clutches, a cyberattacker or piece of malware essentially becomes an “insider”.
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     BeyondTrust
By: Adobe     Published Date: Sep 23, 2019
To achieve personalization at scale, brands need to develop a better understanding of each customer they interact with, and that’s all about combining all the data they collect from every available source into a single cohesive customer view. There is no way they can handle this task or manage all this data manually, which is why data management platforms (DMPs) rose to prominence. Today, companies are looking to build on this single customer view with a real-time understanding of their audience across every digital channel, marking the next phase on the maturity ramp for DMPs.
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     Adobe
By: Adobe     Published Date: Jun 26, 2019
To achieve personalization at scale, brands need to develop a better understanding of each customer they interact with, and that’s all about combining all the data they collect from every available source into a single cohesive customer view. There is no way they can handle this task or manage all this data manually, which is why data management platforms (DMPs) rose to prominence. Today, companies are looking to build on this single customer view with a real-time understanding of their audience across every digital channel, marking the next phase on the maturity ramp for DMPs.
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     Adobe
By: Group M_IBM Q119     Published Date: Mar 11, 2019
The life of an enterprise architect is becoming busy and difficult. Before the era of big data, the enterprise architect “only” had to worry about the data and systems within their own data center. However, over the past decade there were revolutionary changes to the way information is used by businesses and how data management platforms support the information available from modern data sources.
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     Group M_IBM Q119
By: Group M_IBM Q119     Published Date: Feb 21, 2019
Mobile marketing platforms facilitate direct marketing on mobile devices by enabling mobile campaign management and activation. These platforms can operate as stand-alone solutions; however, they typically integrate with, or operate alongside, CRM, location/data management, and multichannel marketing hub (MMH) or email marketing platforms. Regardless of how a mobile marketing platform gets deployed, the native or third-party analytics supporting its audience targeting, campaign sequencing, personalization and performance measurement capabilities form the foundation of this technology.
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     Group M_IBM Q119
By: Reltio     Published Date: Nov 20, 2018
Modern Master Data Management (MDM) is more than an extension of your data governance strategy. See how Reltio is taking MDM to the next level with its data platforms in AWS and Google Cloud.
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     Reltio
By: Google Apigee     Published Date: Jun 08, 2018
A must-read for IT professionals that provides a comprehensive analysis of the API management marketplace and evaluates 22 vendors across 15 essential criteria. APIs are the de-facto standard for building and connecting modern applications. But securely delivering, managing and analyzing APIs, data and services, both inside and outside an organization, is complex. And it’s getting even more challenging as enterprise IT environments grow dependent on combinations of public, private and hybrid cloud infrastructures. Choosing the right APIs can be critical to a platform’s success. Likewise, full lifecycle API management can be a key ingredient in running a successful API-based program. Tools like Gartner’s Magic Quadrant for Full Life Cycle API Management help enterprises evaluate these platforms so they can find the right one to fit their strategy and planning. Apigee is pleased to offer you a complimentary copy of the Gartner report. Access in-depth evaluations of API managemen
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     Google Apigee
By: Adobe     Published Date: May 15, 2018
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights, and set up marketing campaigns that will increase revenues and significantly decrease wasted effort.
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     Adobe
By: Datastax     Published Date: May 14, 2018
" For any business that wants to successfully compete in today’s digital economy, it is not a question of if but rather how much of their business will be done with cloud applications. A cloud application is one with many endpoints including browsers, mobile devices, and/or machines that are geographically distributed. The application is intensely transactional (high velocity reads and/or writes), always available, and instantaneously responsive no matter the number of users or machines using the application. Download this free white paper and explore how DataStax customers are delivering real-time value at epic scale with their cloud applications. Explore the core database requirements that make businesses successful with cloud applications, which include continuous availability, linear scale, and geographic distribution."
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     Datastax
By: Adobe     Published Date: Apr 17, 2018
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights, and set up marketing campaigns that will increase revenues and significantly decrease wasted effort.
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     Adobe
By: Adobe     Published Date: Mar 26, 2018
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights, and set up marketing campaigns that will increase revenues and significantly decrease wasted effort.
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     Adobe
By: Adobe     Published Date: Mar 26, 2018
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones — The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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     Adobe
By: SAS     Published Date: Mar 06, 2018
The Internet of Things enables retailers to do three basics better and faster: 1) Sensing who customers are and what they’re doing, 2) Understanding customer behavior and preferences, and 3)Acting on that insight to create a more engaging customer experience. - There are high-potential IoT applications in supply chain, in “smart store” operations, and especially in providing an engaging experience to the “connected customer.” IoT data can anticipate where the customer is headed and how to meet her there. - Much of the IoT ground, in both data management and analytics, may be unfamiliar. Retailers and their IT organizations have to be realistic about the technological challenges, their own capabilities, and where they need assistance. - To differentiate through IoT, focus on the analytics. Devices and their data — and even their platforms — are commodities. Advantage goes to the retailer who does the most with the data to engage the connected customer.
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     SAS
By: NetApp     Published Date: Mar 05, 2018
One of the most effective ways to address database performance and cost challenges is to modernize the underlying hardware infrastructure. Innovations such as flash storage, converged infrastructure architectures, and sophisticated data management platforms can have a major impact. Learn more in our free eBook: Optimizing Database Storage Performance For Dummies.
Tags : netapp, database performance, flash storage, data management, cost challenges
     NetApp
By: SAS     Published Date: Jan 17, 2018
Insurers have long been plagued by fraud, error, waste, and abuse in health care payments. The costs are huge – amounting to as much as 25 percent of payments made. Today’s data management and analytics platforms promise breakthroughs by incorporating comparative and behavioral data to predict as well as detect loss in all its forms. To explore the opportunities and how insurers can capitalize on them, IIA spoke with Ben Wright, Sr. Solutions Architect in SAS’s Security Intelligence Global Practice.
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     SAS
By: MoreVisibility     Published Date: Dec 19, 2017
As the approach to strategic business decision making becomes more and more data driven, a method for consolidating our various data sets, which are often spread across multiple systems becomes exceedingly important. Two of the biggest players in data driven decision making are website analytics platforms and customer relationship management systems. The former includes accumulating data on top of the funnel behavior such as site traffic origins, lead generation, content consumption tracking, device usage, and overall site behavior. While the latter has a focus more on bottom of the funnel activity such as lead nurturing, customer status, lifetime value, etc. Lastly, without communication between these two essential platforms, a complete understanding of your customers, from lead to longtime client, may never be possible. A web analytics (Google Analytics) and CRM integration provides you with a 360 degree view of your customer base, so that you can understand not just what PPC efforts
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     MoreVisibility
By: Adobe     Published Date: Nov 09, 2017
Robust Data Management Platforms drive intimate customer experiences. You know the importance of identifying your best customer segments and treating them right. You also know that takes a ton of work. But it’s work that we can help you accomplish with our integrated and secure Data Management Platform (DMP). By using Adobe Audience Manager, our DMP offering, you'll aggregate data from all your sources to better understand your current customer segments, while we also help you identify new audiences to target. The new Forrester Wave™: Data Management Platforms, Q2 2017 says “Adobe was a DMP Forrester Wave leader in 2013 and 2015, and continues to set the pace in this Forrester Wave.” See where we receive the highest scores and why we are named a Leader in this report.
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     Adobe
By: Adobe     Published Date: Nov 09, 2017
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones — The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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     Adobe
By: Adobe     Published Date: Sep 12, 2017
Read the Forrester Wave: Data Management Platforms to see why Adobe Audience Manager is recognized for consistency and category leadership. Forrester states, "Adobe is a smart choice for marketers focused on extending control across channels."
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     Adobe
By: Adobe     Published Date: Aug 30, 2017
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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     Adobe
By: Diligent     Published Date: Jul 10, 2017
You may already know what a board portal is. You Probably know that paper is heavy and hackers are a risk, and by now, you know there are multiple vendors that offer board portals. You may not realize that by making the right choice, a board can improve governance and efficiency while collaborating in a secure setting. With lots of vendors to choose from, here are the most important questions to ask during your search, divided into the five essential categories. For private, public, non profit and government boards alike, finding an app that excels across all five categories will lead to better electronic security and a more productive board.
Tags : data assets, risk management, it security, session management, authentication management, security intelligence, information management, infrastructure management, database platforms, account management
     Diligent
By: SAS     Published Date: Apr 25, 2017
Insurers have long been plagued by fraud, error, waste, and abuse in health care payments. The costs are huge – amounting to as much as 25 percent of payments made. Today’s data management and analytics platforms promise breakthroughs by incorporating comparative and behavioral data to predict as well as detect loss in all its forms. To explore the opportunities and how insurers can capitalize on them, IIA spoke with Ben Wright, Sr. Solutions Architect in SAS’s Security Intelligence Global Practice.
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     SAS
By: CA Technologies     Published Date: Apr 06, 2017
A number of high-profile security breaches over the last two years have highlighted the damage that a rogue systems administrator or stolen privileged credentials can cause. Today, fewer than half of all business organizations have deployed the type of privileged identity management (PIM) solution that could help improve the situation. This Ovum Decision Matrix (ODM) provides an in-depth view of the leading PIM solutions that are available to deal with these issues. It compares their technology, the market position each vendor has achieved, their ability to execute, and the overall maturity of each offering.
Tags : data assets, risk management, it security, session management, authentication management, security intelligence, information management, infrastructure management, database platforms, account management
     CA Technologies
By: CA Technologies     Published Date: Apr 06, 2017
Privileged Access Management is an imperative to addressing PCI compliance. Yet its importance extends beyond just meeting PCI compliance requirements as it allows an organization to improve its overall security posture against today’s external and internal threats. CA Privileged Access Manager provides an effective way to implement privileged access management in support of PCI compliance and other security needs.
Tags : data assets, risk management, it security, session management, authentication management, security intelligence, information management, infrastructure management, database platforms, account management
     CA Technologies
By: MobileIron     Published Date: Mar 21, 2017
Over the past few years, organizations have used a variety of tools and technologies to enable basic mobile device management (MDM) and essential apps like email and calendar. But those capabilities are inadequate for companies that want to move beyond the basics and transform their business processes by securely moving apps and data to the cloud. For AirWatch customers, this means they should start evaluating leading enterprise mobility management (EMM) platforms like MobileIron in order to achieve their mobile transformation goals. Our platform is 100% focused on building today’s modern enterprise architecture, which is quickly shifting core business processes away from legacy technologies and standardizing on mobile devices and cloud services.
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     MobileIron
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