personal analytics

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By: ttec     Published Date: Oct 16, 2019
Omnichannel, in its most complete definition, means taking into account individual customer needs and perspectives to create seamless customer experience within and across multiple channels. The customer is in control, which creates amazing customer experiences and reduces friction for users and the business. With a true omnichannel experience, each conversation is a continuation from the last and customers don’t have to reiterate their problems multiple times to multiple people. It provides better insights into a customer’s next action, and it enables more personalized product recommendations and proactive outreach. Through technology and analytics, brands can improve their operational efficiency, optimize their channel mix, and take advantage of lower-cost channels, all while enabling a better experience for their customers.
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     ttec
By: Adobe     Published Date: Sep 23, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. WHY SHOULD THE TARGET AUDIENCE CARE? Business struggle to gain a holistic customer view — the skills to identify actionable insights from multichannel data are in short supply. If they could gain a holistic view of customer attributes and behaviors, they could make sure they get the right content at the right time. SUPPORTING CONCEPTS If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also m
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     Adobe
By: 15five     Published Date: Jul 17, 2019
The best practices for managing employees evolves at a break-neck pace. In 2019, the key distinction for performance management strategies is to focus on the whole employee. This ranges from physical, emotional, and mental well-being to facilitating their personal and professional development. To help you gain a deeper understanding of new trends, we assembled this list of top trends to help you create or refine your employee performance management strategy this year, including: • Developing trust with your employees • The value of people analytics • Individualized support • Learning & development • Diversity & inclusion
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     15five
By: SAS     Published Date: Jun 27, 2019
The potential for analytics to transform health care – to make it more personalized, intelligent, cost-efficient and effective – is immense. The question is, how will you move your organization forward to exploit the power of analytics? In this paper, explore recommendations and best practices from experts at UnitedHealth Group, Eli Lilly and Company, and Mercy Virtual who are operationalizing SAS analytics across their enterprises and realizing impressive results.
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     SAS
By: Adobe     Published Date: Jun 26, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also mean evolving corporate or office culture.
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     Adobe
By: HP Inc.     Published Date: Jun 03, 2019
As the changing workforce puts pressure on companies to adopt the use of mobile and personal devices, significant business trends, such as data analytics, the digitization of business functions and the blending of service offerings across industries, are also expanding the use of technologies. This expansion increases the boundaries of what’s possible, and it also creates risks.
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     HP Inc.
By: Group M_IBM Q2'19     Published Date: May 28, 2019
Liberty Mutual Insurance offers personal and commercial insurance to policyholders around the world. With more than 50,000 employees located in more than 60 countries, managing the corporate benefits program is a tremendous task. Matthew Vlieger, Manager of Finance and Analytics in the company’s Corporate Benefits Division, is responsible for analyzing member engagement within the various health plan offerings. He also provides insights to the strategy directors to help them identify areas for improvement.
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     Group M_IBM Q2'19
By: Seismic     Published Date: May 24, 2019
Has your content marketing strategy hit a plateau? It may be due to misalignment. 86% of B2B marketers don't measure content ROI and only 46% say their content marketing and sales teams are aligned (Content Marketing Institute). Watch the on-demand webinar to learn how leading marketing executives at Citi, Farmers Insurance, Nokia and Sonic get the most out of their content investment while better aligning sales and marketing. Other topics discussed: ? Creating personalized content that's relevant to the sales process ? Ensuring content on all platforms is new, refreshed and organized ? Most effective analytics for measuring content ROI
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     Seismic
By: TIBCO Software     Published Date: Feb 14, 2019
With the new TIBCO Spotfire® A(X) Experience, we are revolutionizing analytics and business intelligence. This new platform accelerates the personal and enterprise analytics experience so you can get from data to insights in the fastest possible way. With the fusion of technology enablers like machine learning, artificial intelligence, and natural language search, the Spotfire® X platform redefines what’s possible for analytics and business intelligence, simplifying for everyone how data and insights are generated, consumed, and acted on. Download this whitepaper to learn more, then check out the new Spotfire analytics. It’s unlike anything you have ever seen. Simple, yet powerful, it changes everything.
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     TIBCO Software
By: TIBCO Software     Published Date: Feb 14, 2019
With the new TIBCO Spotfire® A(X) Experience, we are revolutionizing analytics and business intelligence. This new platform accelerates the personal and enterprise analytics experience so you can get from data to insights in the fastest possible way. With the fusion of technology enablers like machine learning, artificial intelligence, and natural language search, the Spotfire® X platform redefines what’s possible for analytics and business intelligence, simplifying for everyone how data and insights are generated, consumed, and acted on. Download this whitepaper to learn more, then check out the new Spotfire analytics. It’s unlike anything you have ever seen. Simple, yet powerful, it changes everything.
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     TIBCO Software
By: Workday     Published Date: Feb 04, 2019
"Read now to learn about three key steps drawn from the “2018 Deloitte Global Human Capital Trends” report that emerging organisations can take to attract and retain top talent, including: ? Redefining careers ? Creating more personalised performance enablement to boost employee engagement ? Using data-driven technology and analytics to enhance business value "
Tags : workday, workforce technology, digital strategy
     Workday
By: Workday UK     Published Date: Jan 31, 2019
Read now to learn about three key steps drawn from the “2018 Deloitte Global Human Capital Trends” report that emerging organisations can take to attract and retain top talent, including: Redefining careers Creating more personalised performance enablement to boost employee engagement Using data-driven technology and analytics to enhance business value
Tags : workday, workforce technology, digital strategy
     Workday UK
By: Oracle     Published Date: Nov 22, 2018
It is easy to get overwhelmed by the plethora acronyms (RTBs, DMPs,DSPs, SSPs, 1PD, 2PD, 3PD) and knowing when each of them come into play. Driven by data, Programmatic empowers modern marketers with the intelligence required to serve highly personalized ads. By bringing together First, Second and Third Party data at scale, you can target with increased precision and optimize campaigns in real-time. With tech platforms consistently pushing the boundaries of what’s possible in digital advertising, the time for marketers to lean into programmatic is now. Watch this 20 minute webinar with Mandar Dadegaonkar, an award-winning digital marketer and learn from his experience-based advise on: • how to get started and use programmatic tactics that work • insider secrets to boost ROI and improve campaigns • potential pitfalls to watch out for • guidelines for measurement and analytics
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     Oracle
By: Adobe     Published Date: Oct 24, 2018
Adobe automates the process of turning insights into action by connecting Adobe Analytics to other solutions in Adobe Experience Cloud, including Adobe Target and Adobe Audience Manager. Four features make this possible: • Anomaly detection. The technology automatically analyzes trends and determines if they are statistically significant — in milliseconds. • Analyze play button. With analytics, you can take insights and connect them to your email, DMP, and personalization platform in seconds. • Intelligent alert. A built-in alerting system sends an SMS text or email when it detects an anomaly. There are also predictive algorithms that help you forecast how often the alert is likely to trigger. You can set these to only notify you of the most important changes. • Intelligent recommendations. It’s simply impossible to manually create every alert you might need, so Adobe is building machine learning directly into analytics to analyze users’ behaviors. Like a virtual data assistant, it co
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     Adobe
By: Adobe     Published Date: Oct 11, 2018
Adobe offers powerful personalization tools that help you give your customers custom experiences every time they interact with you. With Adobe, you can take control of your data, use AI to achieve scale, and see incredible results. Adobe Target helps marketers deliver relevant, personalized experiences to highly targeted audiences based on behavioral analytics and audience data. Powered by AI and machine learning, users can deliver individualized customer experiences at massive scale.
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     Adobe
By: Group M_IBM Q418     Published Date: Sep 10, 2018
There are three things that senior executives in the financial services industry want from their investments in computing systems. They are the same three things these institutions require for their very survival. First is unwavering security. The integrity of customer accounts and records is paramount to maintain trust across the financial ecosystem. Cybercrime is anathema to the core function of banking and cannot be tolerated. Next is captivating, personalized experiences based on real-time data analytics leading to instantaneous customer fulfillment. And finally, there is the essential delivery of these secure experiences while providing a cost and efficiency advantage over competing solutions
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     Group M_IBM Q418
By: Genesys     Published Date: Jun 11, 2018
When you can anticipate customer needs, you can provide a customer experience that reduces frustration, increases satisfaction and creates better business results. Genesys Altocloud uses live analytics, powered by machine learning, to give you real-time insight into the customer experience. You can anticipate customer behavior, personalize journeys and use feedback to continuously tune your analytics to achieve desired business outcomes. Download the white paper and learn how to make better use of your analytics: • Automate responses that optimize the journey • identify and engage with customers before they contact you • Use predictive analytics and machine learning to drive outcomes
Tags : customer needs, customer experience, customer behavior, customer journey
     Genesys
By: SAS     Published Date: Jun 06, 2018
Today’s consumers expect immediate, personalized interactions. To meet these expectations, companies must differentiate their brands through timely, targeted and tailored customer experiences based on real-time data analytics. This report, sponsored by SAS, Intel and Accenture and conducted by Harvard Business Review Analytic Services, looks at how businesses are using advanced customer data analytics, along with real-time analytics and real-time marketing, to enhance their customers’ experiences. Learn why organizations that place a high value on real-time capabilities still struggle to achieve them, what companies can do to ensure success as they adopt and implement real-time analytics solutions, and what benefits successful companies are already seeing.
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     SAS
By: CrowdTwist     Published Date: Apr 16, 2018
In order for brands to compete and provide the level of personalization consumers have already come to expect, marketers need to work quickly to develop competencies around their abilities to collect contextual and anticipatory insight and meet customers in the moments that matter most to them. Now is the time for marketers to invest in technology that supports data capture, segmentation, predictive analytics, and machine learning. With these capabilities in place, brands should be on track to build rich first party profiles of customers across all channels and maximize customer lifetime value by creating relevant experiences at all stages of the customer lifecycle.
Tags : customers, predictive, branding, consumers, competition, lifecycle
     CrowdTwist
By: Microsoft Azure     Published Date: Apr 11, 2018
Developing for and in the cloud has never been more dependent on data. Flexibility, performance, security—your applications need a database architecture that matches the innovation of your ideas. Industry analyst Ovum explored how Azure Cosmos DB is positioned to be the flagship database of internet-based products and services, and concluded that Azure Cosmos DB “is the first to open up [cloud] architecture to data that is not restricted by any specific schema, and it is among the most flexible when it comes to specifying consistency.” From security and fraud detection to consumer and industrial IoT, to personalized e-commerce and social and gaming networks, to smart utilities and advanced analytics, Azure Cosmos DB is how Microsoft is structuring the database for the age of cloud. Read the full report to learn how a globally distributed, multi-model data service can support your business objectives. Fill out the short form above to download the free research paper.
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     Microsoft Azure
By: SAS     Published Date: Mar 06, 2018
The Connected Customer is an individual who is intimately connected to the data, outcomes, decisions, and staff associated with any relationship to an organization. This intensely personal connection is not just a matter of the most recent transaction, but represents a combination of connected data, connected analytics, and collaborative decisions associated with improving the customer’s relationship with the organization over time. In this report, Blue Hill explores the key traits associated with supporting the Connected Customer through the Internet of Things, and provides guidance on why the Internet of Things will be essential across the general business landscape
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     SAS
By: SAS     Published Date: Jan 17, 2018
The Connected Customer is an individual who is intimately connected to the data, outcomes, decisions, and staff associated with any relationship to an organization. This intensely personal connection is not just a matter of the most recent transaction, but represents a combination of connected data, connected analytics, and collaborative decisions associated with improving the customer’s relationship with the organization over time. In this report, Blue Hill explores the key traits associated with supporting the Connected Customer through the Internet of Things, and provides guidance on why the Internet of Things will be essential across the general business landscape.
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     SAS
By: Adobe     Published Date: Aug 02, 2017
Beyond a customer’s digital profile is their real-world identity. Knowing this information and how it fits into the full customer journey is critical. Along with in-store purchase data, you can also gain insight into their brick-and-mortar buying habits, like the time of day they’re most likely to shop, the average time spent in a store, the frequency of their visits or the categories of products for which they shopped.
Tags : digital marketing, personalised content, customer nurturing, cross channel analytics, adobe, in-store interactions
     Adobe
By: Cornerstone OnDemand     Published Date: Jul 28, 2017
The modern recruiter has it far from easy. While the soft skills of recruiting are still relevant — good communication skills, outgoing personality, and keen intuition — the tech-driven world of work requires talent acquisition specialists to navigate a variety of tools, data analytics, and social media platforms. Recruiters can no longer just be great “people people”—they need to be great tech people, too.
Tags : recruitment, human resources, communication, data analytics, social media
     Cornerstone OnDemand
By: Adobe     Published Date: Jun 22, 2017
The ideal customer experience is everything today, and it starts with a modern digital foundation. You can’t give customers the timely and relevant experiences they expect with outdated solutions that are cobbled together. Read The Blueprint Redefined to see how a modern digital foundation can get you there. You’ll learn: •How a unified platform lets you easily manage and refine customer experiences •Three steps to deliver great digital experiences on all devices •The roles of personalization, analytics, and asset management
Tags : campaign management, customer experiences, digital experience, analytics, asset management, personalization
     Adobe
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