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By: Salesforce     Published Date: Oct 17, 2019
At a time when IT leaders should have one major goal— achieving a seamless digital workplace—the same Salesforce technology platform that empowers sales and service teams is poised to drive productivity for every enterprise employee. Frost & Sullivan’s survey offers evidence that many enterprises are responding to the challenge of technological disruption through investments in technology: approximately 69% of respondents plan to increase their general IT budgets with an average increase in investment of 28%.
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     Salesforce
By: Adobe     Published Date: Oct 14, 2019
Companies that put data at the centre of their business gain better insights and deliver more effective marketing. Data centricity at an organisational level is the priority for larger companies, mindful of the opportunities afforded by more scientific commercial decision-making and data-driven marketing. A focus on data alone in the context of customer analytics is not enough, however. Companies require insights from their data to deliver first-class customer experiences that give them a competitive advantage. Our global survey of more than 1,000 business respondents shows that companies are rightly focused on activities powered by actionable insights as opposed to focusing on data for its own sake. More effective segmentation and targeting (65%), and better marketing attribution (52%), are the top data-related priorities for marketers, while ‘technologists’ (including analysts, ecommerce, and IT professionals) are primarily focused on making their organisations more data-centric (50%
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     Adobe
By: Zilliant     Published Date: Oct 11, 2019
Professional buyers increasingly expect a hassle-free, fully digital experience with visibility into pricing. Electrical products in particular are a major growth area for Amazon Business and other digital entrants, some of whom undercut the market with bottom-barrel prices. It can be scary out there, but only if you don’t have a plan. This whitepaper provides a playbook for: • Reimagining how you tackle pricing challenges • Dynamically responding to cost changes • Embracing the right technology • Going the extra mile with services that Amazon can’t match If you’re making the leap to eCommerce or bolstering an existing online presence to meet customer expectations, pricing cannot be an afterthought. In digital channels, pricing rigor - including effectively maintaining market-aligned customer-specific and system prices and setting up relevant price profiles - becomes even more important as it is more transparent to customers. Give your buyers what they want without sacrificing the marg
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     Zilliant
By: AWS     Published Date: Oct 09, 2019
How do you maintain secure systems and operations across an elastic, complex AWS environment? As SailPoint transformed from a startup to a publicly traded company, their AWS infrastructure grew as well. With this growth, SailPoint needed to be able to identify and respond to anomalous behavior quickly, while simultaneously trying to align their organization into a cohesive DevSecOps organization. Join this webinar to learn how SailPoint gained a holistic view into their cloud infrastructure, plus how you can enable your Security and DevOps teams with in-depth insights into AWS infrastructure to make actionable, data-driven decisions to reduce risk.
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     AWS
By: AWS     Published Date: Oct 07, 2019
How do you maintain secure systems and operations across an elastic, complex AWS environment? As SailPoint transformed from a startup to a publicly traded company, their AWS infrastructure grew as well. With this growth, SailPoint needed to be able to identify and respond to anomalous behavior quickly, while simultaneously trying to align their organization into a cohesive DevSecOps organization. Join this webinar to learn how SailPoint gained a holistic view into their cloud infrastructure, plus how you can enable your Security and DevOps teams with in-depth insights into AWS infrastructure to make actionable, data-driven decisions to reduce risk.
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     AWS
By: HERE Technologies     Published Date: Oct 01, 2019
Rising urbanization and upward of a billion vehicles in operation across the world have brought unprecedented levels of traffic and congestion to our major towns and cities. On the frontline are the emergency dispatchers and responders. Every day, they face complex challenges as they attempt to navigate through congested traffic, unexpected road closures and work zones in a timely manner. It is therefore vital for the real-time information they receive to be as accurate and fresh as possible, so that crucial, split-second decisions can be taken correctly, enabling all designated units to reach the incident location as fast as possible.
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     HERE Technologies
By: Oracle     Published Date: Sep 30, 2019
Lead scoring is an objective ranking of one sales lead against another. This not only helps align the right follow-up to the corresponding inquiry, it also helps marketing and sales professionals identify where each prospect is in the buying process. The process of defining lead scores improves alignment and collaboration between marketing and sales teams. After all, by jointly establishing an objective definition of a quality lead, sales and marketing can exchange better feedback on the quality of leads being passed to sales. Plus, lead scoring helps ensure that the best leads are followed up on immediately by prioritizing leads according to revenue potential and buyer readiness.
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     Oracle
By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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     Oracle
By: HERE Technologies     Published Date: Sep 26, 2019
Rising urbanization and upward of a billion vehicles in operation across the world have brought unprecedented levels of traffic and congestion to our major towns and cities. On the frontline are the emergency dispatchers and responders. Every day, they face complex challenges as they attempt to navigate through congested traffic, unexpected road closures and work zones in a timely manner.
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     HERE Technologies
By: Anaplan     Published Date: Sep 19, 2019
Les consommateurs adoptent de nouvelles méthodes d’achat. Les épais catalogues de vente par correspondance n’ont pas fait long feu. Aujourd’hui, un simple clic est suffisant pour valider notre panier numérique. Pour ne pas être en reste, les entreprises doivent avoir la possibilité de planifier avec précision et en temps réel. C’est pour répondre à ces nouvelles exigences qu’Anaplan a enrichi sa plateforme d’une solution de pilotage numérique de la demande (DDM – Digital Demand Management), selon une approche collaborative conçue pour répondre à la demande omnicanal. Que contient le livre blanc publié par SupplyChainBrain ? • Quel est le rôle du pilotage numérique de la demande sur le marché actuel ? • Concernant le pilotage de la demande, quels sont les avantages d’une approche connectée ?
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     Anaplan
By: BlackBerry Cylance     Published Date: Sep 18, 2019
There is now broad consensus among security professionals that artificial intelligence (AI) technologies can play an important role in reducing cyber risks. Exactly what that role is, however, and how it will evolve over time remains unclear for respondents to a new SANS Institute research study sponsored by BlackBerry Cylance. Opinions varied about the maturity of AI, its benefits and risks, and the baseline requirements for an AI-enabled security solution. Download the report today for the complete survey results and learn: 1) How perceptions of AI vary across industry sectors and organizational roles and responsibilities; 2) How AI technologies compare and contrast with human intelligence; 3) How machine learning is driving advances in the field; 4) What respondents believe to be the greatest risks and benefits of AI; and, 5) The most significant barriers to broader AI adoption.
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     BlackBerry Cylance
By: NICE inContact     Published Date: Sep 18, 2019
Ready to step up your revenue in eight easy steps? Get this guide and start transforming your customer experience immediately. It’s helped other businesses reach up to 30% of their revenue goal – and it’ll work for your contact center too. This white paper includes strategies for: • Empowering and rewarding customer advocates • Encouraging and responding to customer feedback • Developing a plan for continuous improvement • Future-proofing processes and tools
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     NICE inContact
By: Group M_IBM Q4'19     Published Date: Sep 17, 2019
The “Future of Identity” infographic provides highlights and surprising statistics from the "Future of Identity" study that revealed global and generational preferences and concerns on emergent sign-on methods. 3,997 respondents from the United States, European Union, and Asia Pacific regions weighed in.
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     Group M_IBM Q4'19
By: Pure Storage     Published Date: Sep 13, 2019
Discover how to revolutionize processing performance, data intelligence, customer experiences, and GRC. The future of financial services will belong to those who can capture and capitalize on data. And it all begins with employing modern data strategies in four critical areas. Description You’ll learn how to: Leverage AI, machine learning and predictive analytics. Get scalable, high-speed access to vast amounts of data. Respond faster, become more competitive, and attract new customers.
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     Pure Storage
By: VMware     Published Date: Sep 12, 2019
As the nature of work continues to evolve, modern organizations face an ever-changing set of challenges. The consumerization of IT and an increasingly mobile workforce have created a generation of workers who interact with data and information in entirely new ways. If businesses want to keep their footing in this new landscape, they must respond in ways that allow them to stay both flexible and secure.
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     VMware
By: VMware     Published Date: Sep 12, 2019
IT process automation can seem like a big step, but there are incremental ways to achieve improved efficiency that reduce risk and drive better business outcomes. The proper approach to automation can turbocharge your administrative teams, open new doors and provide the agility to respond to any business need. It’s the key to unlocking the power of cloud, and new service offerings make it more attractive to those looking to build the right IT business strategy for the future.
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     VMware
By: Gigamon     Published Date: Sep 11, 2019
CyberEdge Group’s sixth annual Cyberthreat Defense Report provides a penetrating look at how IT security professionals perceive cyberthreats and plan to defend against them. Based on a survey of 1,200 IT security decision makers and practitioners conducted in November 2018, the report delivers countless insights IT security teams can use to better understand how their perceptions, priorities, and security postures stack up against those of their peers. Notable Findings ? Cyberthreat trifecta. Of 11 categories of cyberthreats, malware is the greatest concern for responding organizations, followed closely by phishing and ransomware (see Figure 1). ? Healthy security budgets. The average security budget is increasing 4.9% in 2019 and represents 12.5% of an organization’s overall budget for IT. ? Threat hunting obstacle. The top inhibitor to achieving effective threat-hunting capabilities is the difficulty organizations are having implementing or integrating related tools. ? Security’s mos
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     Gigamon
By: Lenovo and Intel     Published Date: Sep 10, 2019
In today’s rapidly changing security landscape, you simply can’t afford to let your guard down. Studies show that a staggering 4.5 billion records were compromised in the first half of 2018.The total cost of a single data breach is now $3.86 million. Meanwhile, the stealth of recent attacks has increased the time it takes to contain a breach—69 days, on average. To investigate how enterprises are responding to these proliferating threats, Lenovo commissioned a global survey of IT decision makers. The following research looks inside the volatile security landscape and shows us why keeping PCs secure today is harder than ever before.
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     Lenovo and Intel
By: SailPoint Technologies     Published Date: Sep 05, 2019
Short Description (1000 characters max) Want the strongest cybersecurity possible? Download this brief to find out how Identity governance, combined with privileged access management, will give you the information you need to quickly identify and respond to security risks.
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     SailPoint Technologies
By: Trend Micro     Published Date: Sep 05, 2019
“EDR alone is simply not enough to empower security pros to detect, investigate, and respond to attacks at the pace they need to keep up with modern attackers. A broader detection and response approach is needed.” Register now and receive this exclusive white paper. Dave Gruber, ESG Senior Analyst takes a look at how you can increase the efficiency and effectiveness of detection and response through XDR, along with: • Strategic insight into the current state of threat detection and response, providing you with ESG’s comprehensive research and findings. • Current challenges affecting today’s organizations, including the time and resources required and numerous gaps that EDR exposes. • Valuable foresight into what’s next and how XDR—detection and response across email, endpoint, servers, cloud workloads, and network—can help solve these issues.
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     Trend Micro
By: Marketo     Published Date: Sep 03, 2019
From a consumer perspective, the best brands are those that weave themselves into their customers’ lives—becoming a part of their identity. These brands are present all the time without obvious detection or being seen as a distraction. They don’t just show up to demand something—Buy Now! Start Today! Click Here!—but they don’t wait on the sidelines either. So what makes these brands so successful? Instead of being seen as overbearing, these brands are successful because they are listening and responding to customers' wants and needs. They effectively practice omni-channel marketing—marketing that seeks to provide a seamless customer experience, regardless of channel or device. Download this ebook to learn about the benefits of an advanced omni-channel marketing strategy, including how to: understand your customer journey align your organizational structure to support your omni-channel strategy coordinate your channels choose the right tools
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     Marketo
By: Dell EMC Storage     Published Date: Sep 03, 2019
Pursuing agility to truly impact business transformation requires embracing data center modernization as a core competency. Crucial to this is having the most up-to-date IT infrastructure to support the scale and complexity of a changing technology landscape. Companies must embrace this imperative by adopting software-defined data center principles, embracing modernization, and automating their IT management processes. Those that do will propel business innovation and deliver superior customer experiences with fast, secure, and reliable business technology. In December 2018, Dell Technologies commissioned Forrester Consulting to evaluate the business value of modern infrastructure in company data centers. Forrester conducted an online survey with 508 IT infrastructure technology decision makers in seven countries to explore this topic. This spotlight focuses on the 102 respondents we surveyed at midmarket businesses (MBs) with 100 to 499 employees. We found that while most midmarket f
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     Dell EMC Storage
By: Cisco Umbrella EMEA     Published Date: Sep 02, 2019
You are doing everything you can to avoid breaches. But what happens when a hacker manages to bypass your security? In this webinar we will show you how to build a strong security posture and a layered defence that will give you the ability to quickly respond to breaches. We will cover: - The evolving threat landscape and why prevention-only strategies eventually fail - How to build a strong first line of defence to reduce exposure to threats - Protect your last line of defence with retrospective security - A quick demo of how Cisco Umbrella and AMP for Endpoints work together to contain, detect and remediate threats in real time - An overview of how Incident Response Services can help you with the skills you need to manage a breach
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     Cisco Umbrella EMEA
By: IBM     Published Date: Aug 26, 2019
To meet challenges & opportunities in today's digitally-connected world, you need a modern IT infrastructure that gives you the flexibility to respond to opportunities quickly, work across ecosystems and scale safely as you grow. In this book, learn how LinuxONE can help your business design disruptive IT services. Download Now.
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     IBM
By: Dell EMC Storage     Published Date: Aug 15, 2019
Pursuing agility to truly impact business transformation requires embracing data center modernization as a core competency. Crucial to this is having the most up-to-date IT infrastructure to support the scale and complexity of a changing technology landscape. Companies must embrace this imperative by adopting software-defined data center principles, embracing modernization, and automating their IT management processes. Those that do will propel business innovation and deliver superior customer experiences with fast, secure, and reliable business technology. In December 2018, Dell Technologies commissioned Forrester Consulting to evaluate the business value of modern infrastructure in company data centers. Forrester conducted an online survey with 508 IT infrastructure technology decision makers in seven countries to explore this topic. This spotlight focuses on the 102 respondents we surveyed at midmarket businesses (MBs) with 100 to 499 employees. We found that while most midmarket fi
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     Dell EMC Storage
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