behavior

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By: Eloqua     Published Date: Sep 28, 2011
Use this guide as a checklist to compare your current email marketing technology against four core areas where marketing automation extends the power of email - audience targeting, automating marketing tactics, enabling sales and measuring results.
Tags : email marketing, marketing white paper, marketing automation, behavioral targeting, marketing data, email marketing technology, marketing automation, marketing tactics automation, audience targeting
     Eloqua
By: Eloqua     Published Date: Jan 13, 2012
Use this guide as a checklist to compare your current email marketing technology against four core areas where marketing automation extends the power of email - audience targeting, automating marketing tactics, enabling sales and measuring results.
Tags : email marketing, marketing white paper, marketing automation, behavioral targeting, marketing data, email marketing technology, marketing automation, marketing tactics automation, audience targeting
     Eloqua
By: Verisign     Published Date: May 31, 2017
Verisign has a unique view into distributed denial of service (DDos) attack trends, including attack statistics, behavioral trends and future outlook. The below data contains observations and insights about attack frequency and size derived from mitigations enacted on behalf of customers of Verisign DDoS Protection Services from January through March 2017.
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     Verisign
By: Adobe     Published Date: Feb 20, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than 2,500 marketers, our report found that customer experience, mobile marketing, and content marketing are major business imperatives for 2014. However, only 23% of marketers believe they have the tools they need to maximize their impact in these areas. Get the report now to uncover more insights for the coming year, including: - B2C brands will focus on targeting and personalization - Two-thirds of respondents will experiment with new media - Brands will zero in on mobile customer behavior
Tags : adobe, adobe social, social media, marketing, ecommerce, retail, market data, digital trends, benchmarking, user experience, customer experience, content marketing, targeting, conversion, mobile marketing, branding
     Adobe
By: Adobe     Published Date: Apr 17, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge.
Tags : adobe, customer experience, customer engagement, digital intelligence, digital marketing, marketing, customer behavior, mobile, customer insights, mobile marketing, content marketing
     Adobe
By: SAS     Published Date: Mar 06, 2018
Industry leaders from the banking and vendor landscape are working to streamline the customer experience while closing the opportunities for fraud and exposure. Balancing security and convenience will require an approach that combines consumer-facing authentication (such as passwords, PINs and biometrics) with background security measures (such as transaction and session-behavior analytics).
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     SAS
By: LogMeIn     Published Date: Jan 12, 2015
This paper briefly covers the relevant trends that are affecting user behavior, and offers new criteria for selecting an audio conferencing solution provider that meets your organization’s needs.
Tags : audio conferencing solutions, logmein joinme, trends affecting user behaviour
     LogMeIn
By: Cordial     Published Date: Jul 29, 2015
Along with the opportunities this new connected world brings is a challenge marketers have never faced before: five active generations that are dramatically shaping connected-consumer buying and behavior.
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     Cordial
By: Neustar     Published Date: Aug 20, 2012
TARGUSinfo introduces you to the buying behaviors and patterns of today's insurance consumer and explores the recent shifts impacting the acquisition and retention of policyholders.
Tags : web optimization, visitor experience, website customization, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, consumer identification, consumer verification, consumer qualification, score leads, score consumers, verify leads, verify consumers
     Neustar
By: ReadyTalk     Published Date: Sep 24, 2014
Learn how ReadyTalk Web Conferencing can make your next online meeting more enjoyable. From our amazing customer service to our simple interface, just wait until you see what your online meetings have been missing.
Tags : prospect, integrate, pipeline, faster, industry, eloqua, webinar, promote, event, speed, behavior, services, leverage, strength, leads, buying, automation
     ReadyTalk
By: Evergage, Inc.     Published Date: Apr 17, 2014
In this video, learn how Real-time web personalization can track and respond to user behavior in real-time, throughout the entire customer life cycle, to increase conversion rates and drive customer success.
Tags : evergage, marketing, marketing technology, online marketing, customer behavior, customer insights, intent, real time, real time personalization, conversion rate, customer life cycle, customer engagement
     Evergage, Inc.
By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
Tags : email marketing, webinar
     Net Atlantic
By: Webroot Inc     Published Date: Mar 05, 2014
In this paper we look at 3 new approaches that can make antivirus effective and practical again, including client/cloud architecture, behavior recognition, and journaling and rollback Together, these three approaches represent a major rethinking of antivirus technology, a major shift in antivirus that creates a new type of technology that is able to detect and counter today’s Malware.
Tags : antivirus, journaling. rollback, behavior recognition, client/cloud, client/cloud architecture, antivirus technology, malware, networking, security
     Webroot Inc
By: Castlight Health     Published Date: Apr 13, 2016
Mental illness affects one in four employees in the nation
Tags : castlight health, behavioral health, management practices, employee health, mental illness
     Castlight Health
By: CEB     Published Date: Oct 30, 2015
Download this whitepaper to learn how to reinvent your organization's strategic workforce planning and get the most out of your data.
Tags : strategic workforce planning, big data, behavioral data, organization profile
     CEB
By: HERE Technologies     Published Date: Dec 06, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behavior is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualizes consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
Tags : location data, ad tech, location targeting
     HERE Technologies
By: LogMeIn     Published Date: Mar 19, 2015
In the past two years, businesses’ desire to understand and connect with the mobile user has grown and expanded throughout nearly every vertical market. We created this project as a way to understand the mindset, demographics, and behaviors that drive mobile engagement so that we can advise businesses on how to do it right – and how to avoid doing it wrong. This research report is based on a global study of more than 5,800 mobile device owners, and as such, is the most comprehensive primary research report ever done on mobile engagement.
Tags : mobile management, mobile users, mobile engagement
     LogMeIn
By: Darktrace     Published Date: Jun 17, 2019
Darktrace’s Enterprise Immune System provides Trek with an unprecedented level of visibility into its network and the day-to-day behaviors exhibited by the users and devices within it. Thus, the company has a much improved understanding of its network as a whole. “As a multinational business, it is crucial that we are able to protect the individuality and integrity of our brand, including intellectual property and customer data,” said Dane Sandersen, Global Security Director at Trek. “Darktrace’s Enterprise Immune System has given us peace of mind that we are wellequipped to defend against today’s sophisticated attacks.”
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     Darktrace
By: SundaySky     Published Date: Mar 06, 2018
The world is mobile. People communicate with each other on their mobile phones, they stay on schedule with the help of their smartwatches, and, perhaps most importantly, they interact with brands via mobile apps. Therefore, it’s important for brands to focus on their mobile experiences. To investigate the preferences and behaviors of consumers when using mobile applications within the U.S., SundaySky conducted an online survey with 226 total respondents.
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     SundaySky
By: Chango     Published Date: Apr 17, 2012
To most marketers, 'retargeting' means placing display ads in front of people who have visited a website. This is a limited view: retargeting can be used for acquisition and prospecting, not just winning back lost visitors.
Tags : retargeting, remarketing, remessaging, re-targeting, search retargeting, site retargeting, behavioral targeting, chango, magnetic, adwords, search engine marketing, paid search, sem
     Chango
By: SeeWhy     Published Date: Nov 28, 2011
Conversion is good and abandonment is bad, right? Maybe not. After completing a study on 600,000 conversion cases, the SeeWhy Conversion Academy research team found three common abandonment behaviors that can predict the likelihood of a purchase and help improve overall conversions.
Tags : seewhy, abandonment, marketing, conversion, marketing research, purchase, customer
     SeeWhy
By: Xactly Corp     Published Date: Oct 31, 2016
In this report, you will discover: - Why spreadsheets are working against you and de-motivating your team - A spreadsheet “health diagnosis” checklist - How incentive plans can drive behavior with better accuracy and objectivity
Tags : actly, strategy, spreadsheets, incentive spans, enterprise applications
     Xactly Corp
By: Emarsys     Published Date: May 21, 2015
This whitepaper reveals how ecommerce marketers can predict, protect and recover revenue using a revenue recovery strategy informed by customer behavior.
Tags : revenue, ecommerce, marketing, analytics, revenue recovery, conversion
     Emarsys
By: Sitecore     Published Date: Oct 18, 2016
In a market where 78% of consumers abandon a transaction or purchase because of poor service, businesses need to personalize and customize their interactions with customers to remain competitive. A truly personalized customer experience, framed in the context of the consumer’s previous buying patterns and behaviors as well as their current interactions, can mean the difference between engaged, loyal customers or lost business for your company. Download this white paper now to learn more!
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     Sitecore
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