channel integration

Results 1 - 25 of 39Sort Results By: Published Date | Title | Company Name
By: Gigya     Published Date: Jun 08, 2015
Marketers are struggling to connect with consumers across all available outlets while still providing an aligned customer experience. The white paper examines three key ways to create a successful omni-channel experience while establishing cohesive brand and customer identities. Learn how to: Develop an interactive mobile strategy Streamline physical and digital interactions Engage customers across channels
Tags : customer data management, single customer view, cross channel, marketing segmentation, sso, federation, registration as a service, social login
     Gigya
By: Gigya     Published Date: Jun 08, 2015
As channels fragment and consumer identities multiply, businesses are struggling to achieve a single customer view. This guide provides actionable strategies to achieve this “holy grail” to better understand your audience, build relevant experiences and grow customer relationships. Get tactics and examples to help you: Identify your customers across channels and devices Manage today's volume and variety of customer data Integrate and apply data across marketing campaigns Build more personalized customer journeys
Tags : customer data management, single customer view, cross channel, marketing segmentation, sso, federation, registration as a service, social login
     Gigya
By: Adobe     Published Date: Mar 03, 2017
Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create beautiful marketing music that gets rave reviews from your customers. Read our guide now to learn how you can: • Integrate processes and data for cross-channel campaign success • Create personalized, contextual campaigns across channels and devices • Leap ahead of the competition with authentic cross-channel experiences
Tags : cross-channel, adobe, marketing, channel integration
     Adobe
By: Numara Software     Published Date: Jul 09, 2009
In this informative webinar, you will learn about the challenges of implementing configuration management along with suggestions on how to get started, and best practices to ensure success. You will also learn how Numara® FootPrints® Configuration Management, with its fast implementation, practical approach to implementing configuration management and automated integration to auto-discovery tools, takes the pain and time out of creating and maintaining a functional CMDB. Learn more today!
Tags : configuration management, cmdb, numara, footprints, auto-discovery tools, hardware, itil, service management
     Numara Software
By: Oracle     Published Date: May 22, 2012
With the growing number of channels for consumers to connect with your products from store kiosks to mobile devices and social networks, it is increasingly important that they are experiencing the the same consistent brand experience regardless of the channels they choose. This whitepaper describes 3 customer experience features to help guide your decisions about technology, organizational structure, and internal process.
Tags : oracle, multichannel integration, marketing, customer experience
     Oracle
By: Genesys     Published Date: Apr 07, 2017
Contact center infrastructure (CCI) evaluation is a technically complex process. This challenge is further complicated by the different requirements for omnichannel, high availability and integration as part of a customer engagement center (CEC). Get this report now to learn: - 9 critical capabilities for evaluating contact center infrastructure - 3 use cases that reflect most decisions organizations need to make when looking at CCI – multichannel compact suite, high volume call center and customer engagement center - Which vendor scores the highest in 3 use cases across 9 capabilities
Tags : genesys, contact center infrastructure, cci, contact center engagement, cec
     Genesys
By: Oracle Corp     Published Date: Oct 02, 2012
Customer Experiences that Engage and Convert : An Oracle Whitepaper
Tags : oracle, experiences, mobile, convert, multichannel, integration, crm, customer care
     Oracle Corp
By: IBM Unica     Published Date: Sep 08, 2011
Marketers are looking for cross-channel campaign management solutions that support highly personalized and relevant communications delivered across a variety of highly interactive channels and that enable optimization, channel integration, and institutional memory of the customer.
Tags : ibm, unica, forrester wave, cross-channel, campaign management, cccm, siebel, communication strategy
     IBM Unica
By: Oracle     Published Date: Feb 21, 2018
The new integration demands of cloud, mobile, API and IoT technologies require a unified approach to integration that spans multiple integration channels. As the volume, variety, and velocity of data increases it is becoming more important to maintain effective communication among all elements of the architecture. Planning your cloud, hybrid, and on-premises integration needs? This free e-book will show you how the Oracle Cloud Platform for Integration can help you extend what is possible.
Tags : 
     Oracle
By: IBM Unica     Published Date: Sep 08, 2011
According to Unica team, this ebook teaches how the right Interactive Marketing solution can help marketers engage their customers.
Tags : ibm, unica, marketing ebook, interactive, social media, cross-channel, integration, email deliverability
     IBM Unica
By: TIBCO Software     Published Date: May 31, 2018
The use of SaaS applications within an organization is the new normal. There is a good chance that just your marketing department is using more than 10 SaaS products, which is reflected in the amount you are spending on SaaS. According to Gartner, the 2015 worldwide market for SaaS software application sales was $33.4 billion, with projections to double that to $67.2 billion by 2019.1 Clearly, your integration needs are changing. SaaS applications, as well as mobile traffic, social networks, IoT, suppliers, partners, and customer channels are new integration points that will need to be captured in your business processes. This paper presents five principles for successful hybrid integrations.
Tags : 
     TIBCO Software
By: TIBCO Software     Published Date: Aug 13, 2018
The use of SaaS applications within an organization is the new normal. In fact, there's a good chance that just your marketing department alone is using over 10 SaaS products. According to Gartner, the 2015 worldwide market for SaaS software application sales was $33.4 billion, with projections to double to $67.2 billion by 2019. Integration needs are changing, with SaaS applications, as well as mobile traffic, social networks, IoT, suppliers, partners, and customer channels all new integration points that will need to be captured in your business processes. Read “Five Principles for Integrating Software as a Service Applications” to learn: Key principles for successful hybrid integrations New integration use cases to grow your business upward and outward The why and how of integration as both an enabler and a differentiator Benefits of the TIBCO integration platform and its various offerings
Tags : 
     TIBCO Software
By: ProofHQ     Published Date: Aug 25, 2014
As we have seen the marketing landscape evolve since ProofHQ first started out in 2007, we noticed there are marketing organizations able to manage this change better than others. This has been caused by a constant evolution of digital marketing, an increasing need for cross-channel integration, and an “always on” focus for ROI. High-performing marketing teams are capable of handling more projects, with more collaborators, reacting in real time, across more channels while still meeting deadlines. We set out to learn how they are doing it. To ensure we had a holistic picture, we surveyed individuals with various roles from organizations of all sizes, across various industries, in different geographies. With over 500 respondents we were able to analyze the the similarities and differences amongst teams to give us insights on what leads to high-performing teams. To learn about the results, download now!
Tags : proofhq, marketing, agility, digital marketing, roi, integration
     ProofHQ
By: hybris software     Published Date: Aug 01, 2012
Industry leaders are engaging in multichannel integration for some very good reasons. More effective cross-channel strategies lead to more satisfied consumers as well as more efficient, more profitable retail operations. In fact, as the survey indicates, consumers expect integrated multichannel experience from their favorite brands.
Tags : multichannel, retailing, multichannel retailing, technology considerations, hybris, pos, point of sale, print
     hybris software
By: Google - SAP     Published Date: Nov 13, 2019
Configure, price and quote (CPQ) application suites enable sales organizations to streamline and optimize the creation of quotes and orders for complex, configurable products or services. CPQ application suites exist within a larger ecosystem enabling the quote-to-cash business process. Leading CPQ solutions support the: Selection of products Configuration of products Pricing of products Creation and negotiation of quotes Capture of orders across multiple channels of customer interaction Most CPQ solutions support multiple channels. Those channels include direct sales, the contact center, points of sale, resellers and customer self-service. Gartner clients consistently request cloud solutions when evaluating CPQ vendors and their offerings. Consequently, the CPQ vendors included in this Magic Quadrant all offer cloud-deployed solutions that provide out-of-the-box support for sales force automation integration, product selection, configuration of options, pricing and proposal generation
Tags : 
     Google - SAP
By: Google Analytics 360 Suite     Published Date: Jul 27, 2017
Today’s marketing leaders need sophisticated tools to turn data into cross-channel insights that improve performance. In a new report, Gartner compares 11 digital marketing analytics solutions across five key areas: data integration, exploration, advanced models, platform integrations, and measurement. Selecting the best solution for your team requires thoughtful analysis. How will you determine the best fit? Gartner’s Magic Quadrant can help.
Tags : 
     Google Analytics 360 Suite
By: Google Analytics 360 Suite     Published Date: Jul 28, 2017
Today’s marketing leaders need sophisticated tools to turn data into cross-channel insights that improve performance. In a new report, Gartner compares 11 digital marketing analytics solutions across five key areas: data integration, exploration, advanced models, platform integrations, and measurement. Selecting the best solution for your team requires thoughtful analysis. How will you determine the best fit? Gartner’s Magic Quadrant can help.
Tags : 
     Google Analytics 360 Suite
By: Movéo Integrated Branding     Published Date: Jul 11, 2013
Learn how technology is expanding modern marketing at an accelerated rate and how to strategically keep pace with the new technology without losing marketing's effectiveness
Tags : b2b, marketing, innovation, collaboration, adaptation, strategy, technology, trends
     Movéo Integrated Branding
By: iProspect     Published Date: Jul 28, 2008
Learn the extent to which search marketing efforts are integrated with a variety of offline marketing channels and the specific search marketing and integration techniques in use, as well as how to identify obstacles to the integration process.
Tags : iprospect, jupiter, seo, search engine marketers, sem
     iProspect
By: Epicor     Published Date: Jul 18, 2017
Big-box retailers often have the resources, product variety, and name recognition to get ahead of smaller competitors. However, small and midsize businesses are able to crush the big-box stores where it matters most—the customer experience. Whether by design, geography, or as a matter of principle, small and midsize retailers are closer to their customers and are able to engage them on a level that big-box stores simply cannot. This closeness—combined with the right retail management system—allows smaller business to deliver a superior shopping experience with: • Special orders • Predictive inventory analysis • Digital, mobile channels and device integration This white paper—written by Innovative Retail Technologies and sponsored by Epicor—explains how the right software solution leads to a more agile retail strategy, which then leads to a better experience for your customers.
Tags : retail store software, retail sales software, retail saas, business retail software, epicor eagle, benefits of epicor eagle, benefits of retail pos, advantages of retail saas
     Epicor
By: Teradata     Published Date: Nov 06, 2014
As today’s marketing analytics requirements become increasingly cross-channel and real-time, your organization can’t risk crude integration between marketing and analytics assets. Together, these assets must work like a well-oiled machine. So what can you do? Should you integrate standalone marketing and analytics systems? Watch this to discover answers from industry experts.
Tags : teradata, business intelligence, marketing intelligence, marketing analytics, marketing automation
     Teradata
By: Genesys     Published Date: Feb 27, 2018
PureCloud was designed to simplify the way you manage customer relationships. It’s powerfully simple, fast and intuitive. But you don’t have to take our word for it. Get a better look at the benefits and tools of Genesys PureCloud in a new report by Nucleus Research. For their study, Nucleus examined past and current customer experiences, breadth of functionality and results of use. From rapid cloud deployment to rolling software updates, PureCloud enables best-in-class customer experiences today and well into the future. Read the full report to learn more about: • PureCloud tools like automated omnichannel routing, social channel management, outbound dialing, integration with other software and analytics and reporting. • Benefits of the platform such as lower costs, increased flexibility, improved time to value, and better workforce optimization. • Current customer success stories and the future of PureCloud.
Tags : nucleus research, genesys purecloud, genesys, omnichannel, customer experience
     Genesys
By: Numara Software     Published Date: Jul 09, 2009
This webinar and service catalog demo will show you how Numara FootPrints Service Catalog will help your organization quickly provide an attractive menu of services tailored to your customers while providing transparency of service costs - all integrated into your service management workflow. Learn more today!
Tags : itil v3, numara, footprints, service catalog, service request, service management, call volume, it budget
     Numara Software
By: Oracle Social Cloud     Published Date: Jan 14, 2015
Did you know that 97% of business executives want social integrated across their enterprise? According to a recent Oracle global study, respondents nearly unanimously sang the praises of becoming a social business. Social gives you a window into the consumer like never before, revealing affinities that allow your business to understand and personalize engagements that build stronger customer relationships. Consumers don’t see social as a “marketing channel”. They just view it as part of their communications; it’s embedded in their daily mobile and digital experiences. Businesses should be thinking the same way. As Altimeter sees it, social business is the deep integration of social media and social methodologies into the organization to drive business impact
Tags : command center, social listening, influencers, digital, social marketing, social intelligence, cmo, oracle
     Oracle Social Cloud
By: Godfrey     Published Date: Oct 24, 2008
Media Channel Planning is the process of selecting the proper media channels to achieve the desired marketing outcomes. Godfrey believes Media Channel Planning is a critical part of any marketer’s strategic program, and should be an important part of annual planning as well as continuous improvement efforts throughout the program year.
Tags : godfrey, media channel planning, media fragmentation, media lobotomy, b2b marketing media, b-to-b, b2b, business-to-business
     Godfrey
Previous   1 2    Next    
Search White Papers      

Add White Papers

Get your white papers featured in the insideHPC White Paper Library contact: Kevin@insideHPC.com