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Fundamentals of Mobile Marketing

Catalyst SF

This white paper is intended to provide an overview of the mobile marketing options available to marketers today. It is designed for the person who wants an entry level perspective on the platform. Ultimately, this document is meant as a starting point in your pursuit for greater understanding of emerging media options, in this case mobile. After reading, you should have some idea of how to proceed to explore digital marketing for your brand.

Tags : catalyst, mobile marketing, mobile, cell, cell phone, smart phone

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Published:  Apr 30, 2008
Length:  24
Type:  White Paper