> White Papers > Aprimo, Inc. > Direct Marketing Wins….with Enterprise Campaign Management
 

Direct Marketing Wins….with Enterprise Campaign Management

Aprimo, Inc.

LendingTree wanted to leverage and increase its strong brand awareness by putting the right tools in place to create a marketing-driven technology system.

Tags : aprimo, brand awareness, enterprise campaign management, direct marketing, campaign execution, campaign management application, it management, enterprise applications


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Published:  Dec 23, 2008
Length:  2
Type:  Case Study