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Social Media Marketing Hits & Misses: How 2007 Hot Holiday Brands & Products Performed Online

Safe Software

In this follow-up to their preholiday study of 12 of the season's most talked about products and retailers, Oneupweb looks at how these companies' online social media marketing strategies played out during the 2007 holidays. See what worked, why, and what social media marketing tactics you should be considering in 2008.

Tags : social, social media, one up web, oneupweb, survey, poll, ipod, wii, target, coach, webkinz, myspace, taryn, pronto, starbucks, pleo


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Published:  Mar 19, 2008
Length:  43
Type:  White Paper